Anam Shah

Academic

Verbatim text

Anam Shah
+923058542098, anamzahra977@gmail.com
Sector D-12/2, Islamabad.
LinkedIn: https://www.linkedin.com/in/anam-s-4044a714b/
Education
Bachelor of Business Administration (BBA)
Major:
Marketing
Islamabad Model College for Girls G-10/4, Islamabad
F.Sc (Pre-Medical)
Islamabad Model College for Girls F-10/2, Islamabad
SSC
Projects
Final Project:  The Effect of Perceived Personalisation and E-tail Quality on Purchase Intention with Web Usability
Acting as a Moderator.
Research conducted on C2C business sector, in order to observe the consumers buying behavior by testing the impact
of perceived personalization, E-tail quality and web usability.
Semester Projects:
Revamped “Peak Freans Cheers” through a study of Consumer behavior.
Interviewed “China Town” and made a detailed report on their complete analysis of management.
Outloud 2015:
Repositioned “Gatorade” in semester final project through a study of marketing.
Research Paper- MBR
Researched on the topic “Rationale behind the preference of foreign degrees over local degrees by HR Managers in
marketing sector” in the light of business research.
Placement and promotion of Curaprox –Project Management Plan:
Devised a project management plan along with feasibility report and its business plan report to breakdown.
Beverage Sector Analysis -Strategic Analysis
Conducted interviews and write a detailed report on it.
Work Experience
Brands Intern at PTCL, Islamabad.
.
Jun 2019 - Aug 2019
Skills & Tools
Professional Skills
Flexible, adaptable, ability to work under pressure, good team spirit, able to work and
collaborate well with colleagues, ability to express ideas, dedicated and committed.
Technical Skills
MS-Office, MS- Word, MS-PowerPoint, MS Excel, Peach tree, HTML Programming, Bizagi,
Prezi.
Achievements
Operations team while Organizing Entrepreneurial Seminar’17.
Coordinator Operations - NaSCon'18.
Project research article was published internationally under the light of business research.
Trainings / Certification
Got certification from ICCI chamber Islamabad for the analysis of beverage sector.
Attended and organized the Youth Entrepreneurship Forum in 2019, Certification for NaSCon’16, 17 and 18.
Certification for Internship.
Activities
Participated as an Usher in Job Fair’19 also was a part of FUDC’17 as an Usher.
Was a part of FDO as Team Coordinator in NaSCon’16
Interests
Décor, Adventure, Networking, Travelling,

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