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Saad Arshad

FAST · 2020
Email
arshadsaad16@gmail.com
Phone
+923425594566
LinkedIn
https://www.linkedin.com/in/saad-arshad-386560126/
GitHub

Academic

Program
CGPA
Year
2020
Education
Address
DOB

Verbatim text

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Saad Arshad
+923425594566, arshadsaad16@gmail.com
Sector-E, Bahria Town Phase 8, Rawalpindi
LinkedIn: https://www.linkedin.com/in/saad-arshad-386560126/
Education
Bachelor of Business Administration (BBA)
Major:
Marketing
Hamza Army Public School & College, Rawalpindi
F.Sc (Computer Science)
Hamza Army Public School & College, Rawalpindi
Matriculation (General Science)
Projects
Final Project:  A comparative study between digital media influencers and celebrity endorsement with reference to
parasocial relationship and its impact on buying intention of consumer: with the moderation of persuasion
knowledge.
To elaborate the concept of para-social relationship and explain the power of the former to persuade them about the
latter, and elucidate the associations between digital media influencers and celebrity supporters and their followers.
To study which of the two is more beneficial and influential, social media influencers or celebrity endorsers on buying
intention of consumers while keeping in mind the persuasion knowledge of consumers
Semester Projects:
Marketing Management: Revamped Suzuki Liana by changing it's shape, name and specifications.
Business Communication: Conducted a communication audit of Coffee Planet.
Consumer Behavior: Revamped Energile by changing it's size,shape,price and other features.
Work Experience
Co-Founder/Partner of Planet Mist
Jan 2020 – Apr 2020
Teaching Assistant at Fast-Nuces Islamabad for Marketing Management
Aug 2019 - Dec 2019
Supply Chain Intern at Nayatel Private LTD, Islamabad.
Jun 2019 - Aug 2019
Management Intern at Askari Bank LTD, Rawalpindi.
Jun 2017 - Aug 2017
Freelance Photographer
Jan 2017 – Apr 2020
Skills & Tools
Professional Skills
Good communication skills, team player, punctual and innovative when given creative
freedom.
Technical Skills
MS-Office, MS- Word, MS-PowerPoint, MS Excel, SPSS, Peachtree, MS Visio, MS Access,
Adobe Photoshop Lightroom and Adobe Premiere Pro.
Achievements
General Secretary at FAST Photography Society 2019-2020
Head Digital Photography Summit - NaSCon'19
Vice Head Digital Photography Summit - NaSCon'19
Trainings / Certification
Awarded by Islamabad Chamber of Commerce for conducting a thorough analysis on Pharmaceutical Industry.
Activities
Worked with Incision films for a climate change project named Bagheecha.
Interests
Photography, Film making, Football and exercise.

AI enrichment

Saad Arshad is a Marketing graduate with a Bachelor of Business Administration and experience in supply chain, banking, and teaching. His background includes academic projects in consumer behavior and marketing management, alongside roles as a co-founder and freelance photographer.
Skills (AI)
["Marketing Management", "Consumer Behavior", "SPSS", "MS Office", "Business Communication", "Adobe Photoshop", "Adobe Premiere Pro", "Photography", "Supply Chain", "Teamwork"]
Status: ai_done
Provenance
Source file:
Created: 1777723973