Bismah Ashraf

Academic

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Bismah Ashraf
+923318205431, bismahashraf@gmail.com
Sector G-10/4, Islamabad.
Education
Bachelor of Business Administration (BBA)
Major:
Marketing
Westminster School and College
A- Levels
Global System of Integrated Studies
O- Levels (pre-medical)
Projects
Final Project: Food Industry’s Survival during the Global Pandemic: A Study on the Shift of Consumer Behavior
To study the impact of the global pandemic on the food industry and how consumer behavior played a role in shaping
the marketing strategies of the restaurants.
Semester Projects
Project Plan of Motorway: Project Management
Strategic Analysis of Asian Wok (Bahria Town) under the COVID Impact-Strategic Management
Research paper: Effects of Deceptive Marketing on Consumers Buying Intentions Towards Skin Care Products in
Business Structure of Pepsi: Information and Technology
Product Repositioning of Cocomo: Psychology
Outloud 2017 :
Created a new business by the name of “imaginin”, and were able to raise to money to start up the business.
Work Experience
Civil Engineering Services- Marketing Intern
Jul 2019 - Aug 2019
Skills & Tools
Professional Skills:
Sound in people skills, good team spirit, able to work and collaborate well with colleagues,
proficient in managing & organizing skills.
Technical Skills:
MS-Office (MS- Word, MS-PowerPoint, MS-Excel, MS-Access, MS-Visio, MS-Project),
Peachtree, SPSS, Bizagi
Achievements
Nascon 2019: Coordinator of Marketing Plan
Parvaaz 2020: Participated to promote a business idea.
Activities
Performed Business Stimulation of a cycle based company
Interests
Make up, Blogging

AI enrichment