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Ayesha Durwaish

FAST · 2022

ayesha.durwaish@gmail.com

Phone

+923108337722

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GitHub

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Academic

Program

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CGPA

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Year

2022

Education

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Address

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DOB

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Ayesha Durwaish
+923108337722, Ayesha.durwaish@gmail.com
Margalla Hills International-I, E-11/1, Islamabad.
Education
Bachelor of Business Administration (BBA)
Major:
Marketing
Bahria College, Islamabad
Fsc (Pre-Engineering)
Bahria College, Islamabad
Matric (Computers)
Projects
Final Project:  Perceived Service Quality and its Impact on Customer Satisfaction: Moderation of Price Sensitivity in
To study the impact of perceived service quality on customer satisfaction alongside gauging the moderation of price
sensitivity in the stated relationship.
Semester Projects:
KaashiKari –Entrepreneurial Project
Devised a business plan for KaashiKari exclusively known for culturally handicrafts for everyday use along with its
marketing, HR, Finance plan.
Camay-Marketing project
Devised Strategies to revamp its products through marketing and promotional tactics.
Chaar Bhai- Strategic Analysis
SWOT Analysis, Porter Five Forces Analysis and Pestle Analysis
Industrial Estate Hattar -Strategic Analysis
Outloud 2018: Ran an entire marketing campaign to Revamp Polo.
Research paper: Impact of Perceived service Quality on Customer satisfaction in telecommunication sectors.
Work Experience
TA-ship at FAST, Course: Management Accounting for Batch 2019
Sep 2020 - Dec 2020
TA-ship at FAST, Course: Financial Accounting for Batch 2020
Feb 2021 - Jun 2021
TA-ship at FAST, Course: Fundamental of Accounting for Batch 2021
Sep 2021 - Dec 2021
TA-ship at FAST, Course: Financial Accounting for Batch 2021
Feb 2022 – Jun 2022
Skills & Tools
Professional Skills:
Sound in people skills, active listening, quick learning, good team spirit, able to work and
collaborate well with colleagues, proficient in managing & organizing skills.
Technical Skills:
MS-Office, MS- Word, MS-PowerPoint, MS Excel, MS Visio, Bizagi, SPSS.
Achievements
Dean Honor’s List, Fall 2019
Dean Honor’s List - Silver Medalist, Fall 2020
Dean Honor’s List - Gold Medalist, Fall 2021
Activities
Industrial Estate Hattar
Industrial trip to biscuit factory to identify it’s key external and Internal factors along with understanding the whole
manufacturing process and assembly line.
Interests
Travelling, Networking and Fitness.

AI enrichment

Ayesha Durwaish is a Marketing graduate with a BBA from Bahria College and extensive teaching assistant experience in accounting at FAST. She has demonstrated strong academic performance through multiple Dean's Honor List recognitions and practical project work in strategic analysis and marketing campaigns.

Skills (AI)

["Marketing Strategy", "Strategic Analysis", "SWOT Analysis", "Porter's Five Forces", "Pestle Analysis", "SPSS", "MS Office", "Bizagi", "MS Visio", "Teaching Assistance", "Business Planning", "Customer Satisfaction Analysis"]

Status: ai_done

Provenance

Source file: —
Created: 1777723985