Hamza Hassan

Academic

Verbatim text

Hamza Hassan
+923311485379, rana.hamza333@gmail.com
Defense Phase 2, Islamabad
LinkedIn: www.linkedin.com/in/hamza-hassan-321535224
Education
Master of Business Administration (MBA)
Major:
Marketing
Capital University of Science and Technology, Islamabad
Bachelor of Business Administration (BBA)
Major:
Marketing
University of the Punjab, Lahore
Bachelor of Commerce (B. Com)
Projects
Thesis: Effect of Perceived Green Innovation and Perceived Social Media Marketing on Consumer’s
innovations and their environmental Practices digital footprint.
Semester Projects:
(Research paper)
To have an insight into how Telco uses pricing strategies based on customer satisfaction of the region.
Project)
To define your target audiences and unique selling point offerings, layout of all advertisement techniques to be
used, and complete budget for digital marketing.
The case highlights the marketing and value creation strategies that Tim Hortons adopted while keeping its
elaborated, including the impact on the economy, the benefit for the country, and the implications for the future.
Work Experience
Worked as Head of Marketing at Capital University of Science and Technology.
I managed All marketing operations of Capital University from social media to
Advertising Campaigns, Convocation, and research on new potential markets for new
customers.
Feb 2022 – Jul 2022
Outreach Manager at OverRoot Tech Pvt Ltd.
Consultative sales approach to achieve KPIs. Negotiate, understand, and satisfy
client’s expectations and provide services before expected deadlines
Jun 2021 – Jan 2022
Marketing Communications Officer at MarCom Pvt Ltd.
Reaching out to the clients to gather requirements. Coordination with corporate clients.
Follow-up against submitted Bids, and recoveries against company services.
Sep 2018 – Aug 2019
Skills & Tools
Professional Skills
Attention to detail, Negotiation Skills, Time management, Leadership skills, Strong
communication skills, Customer Engagement, Market Research, and Client
Management.
Technical Skills
MS Office, proficient Skills in Excel, and SPSS
Achievements
Successfully managed USAID events on the Human trafficking awareness campaign, and Women Voter’s
registration campaign 2018-2019. Managed Muree Brewery's new logo design for Malt Beverage and TOP’S
Tetra Packaging.
Trainings / Certification
Attended workshops on “Marketing” business plans, Language Certificates, and Business Conferences
Participations.
Activities
Marketing Head for the University Management Society, Managed University sponsored International Research
Conferences, Radio Jockey for University Radio.
Interests
Reading Books, Reading Research Papers, and Watching Informative Documentaries.

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