Raiha Ali

Academic

Verbatim text

Raiha Ali
+923315221128, raihaali25@gmail.com
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F-6/1, Islamabad
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Linkedln: https://www.linkedin.com/in/raiha-ali
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Education
Bachelor of Business Administration (BBA)
Major:
!Marketing
Beaconhouse Margalla Campus, Islamabad
~- Levels (Social Sciences)
Bahria College, Islamabad
0- Levels (Social Sciences)
Projects
t=inal Proiect: Mobile Wallets and Gen Z: Enhancing Retention through Social Media Marketing, Al, EWOM, and
Customer Satisfaction.
of-Mouth, Artificial Intelligence and other strategies to enhance customer satisfaction and foster user retention
among Gen Z.
Semester Projects
Saffron Natural -Digital Marketing Plan: Designed a comprehensive marketing campaign for Saffron Natural,
encompassing all aspects of on line, digital marketing.
Business Idea: Blissful Buds: Developed a business concept centered around selling ceramic pot succulents with a
focus on sustainability and local sourcing.
Performance Management System Evaluation for HBL: Conducted a thorough analysis of the performance
management system at HBL, examining the existing processes and identifying areas for improvement.
and Equal Opportunities" . - Internationally Accepted.
Work Experience
~ocial Media Coordinator at Al Door Knockers.
Sept 2024 - Dec 2024
Social Media Manager at Saffron Natural Skincare.
Apr 2021 - In progress
Principal's Assistant at Dar-e-Arqam, Islamabad.
Jul 2020 - Feb 2021
Skills & Tools
Professional Skills
Proficient in verbal and written English, with a good understanding of customer
engagement and communication. Able to work independently and support a team, with a
problem-solving approach.
rT'echnical Skills
MS-Office, MS- Word, MS-PowerPoint, MS Excel, Canva, Prezi.
Achievements
Member Protocol Team - NaSCon
Member Security- NUMS
Trainings I Certification
Go.Data: Building additional dashboards in Power Bl
Usher - GENDER DEi TOOLKIT Launch
Activities
Food and environment drives
Interests
V\dventure, Networking, Travelling, Exploring nature, Fashion
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