INSIA MUHAMMAD ALI

Academic

Career

Verbatim text

IBA GRADUATE DIRECTORY '10
INSIA MUHAMMAD ALI
0213-5393136, 0321 8997584
insia.ali@khi.iba.edu.pk
Field Of Interest : Marketing
Date Of Birth : October 2, 1986
City Available : Karachi

SCHOLASTICS
Qualification Year Institution Grade / GPA
BBA 2010 Institute of Business Administration, Karachi 3.79 (92.29%)
A level 2006 Karachi Grammar School(KGS), Karachi 4 As, 1 B
O level 2003 Dawood Public School, Karachi 10 As

ACADEMIC ACHIEVEMENTS
First position in Second and Third semester and Second position in First semester and Fourth Semester Achieved the “Best student of the year” award
Highest achiever in O level Grades at school

ELECTIVE COURSES
Brand Management, Advertising*, Consumer Behavior, Sales Management*
*In Process

WORK EXPERIENCE
June 2009 - Jul 2009 : 10 week internship at Unilever Pakistan Limited- Customer and Channel Development
April 2009 - to date : Team Member, Spirits, Brand Activation Company- Client Servicing Department
June 2008 - Jul 2008 : 8 week internship at Pakistan State Oil -Marketing Department
June 2007 - Jul 2007 : 6 week internship at ABN Amro Bank- Consumer Risk Management Department

MAJOR TERM PAPERS / REPORTS / PROJECTS
Prepared a report on the Marketing Strategy of ABN Amro Bank
Report on Unemployment Position of Pakistan 2007, identifying and analyzing trends and reasons
Detailed Analysis of Oil and Gas Marketing Companies covering PSO, SHELL, SSGC and SNGPL
Analyzed the CSR activities of Unilever Pakistan, Indus motors and PSO.
Analyzed the Product Strategy of Lipton and the Promotional Strategies of Olpers.
Prepared a report on the Role of SECP as a regulator and product developer

EXTRA-CURRICULAR ACTIVITIES
Coordinator of the Entrepreneurship Society, IBA, 2008 – 09
Member – Community Welfare Society, IBA, 2007-2009
Leading Member of the managing committee for the Business Plan Competition 2007, IBA, 2007
Member - Social and Music society, IBA, 2006 – 2007
President of “Business Society” KGS, 2005 – 2006
Head Prefect, Dawood Public School, 2004 – 2005
Member, Family Education Service Foundation , 2004 – 2005

SKILLS
Communication, creativity, leadership, problem solving and team work.