TAHOORA NAEEM

Academic

Career

Verbatim text

IBA GRADUATE DIRECTORY '10

TAHOORA NAEEM
0213-4545771, 0321-8255678
TAHOORA.NAEEM@GMAIL.COM

Field Of Interest : Marketing / Human Resources
Date Of Birth : October 18, 1987
City Available : Karachi

SCHOLASTICS
Qualification | Year | Institution | Grade / GPA
BBA | 2010 | Institute of Business Administration, Karachi | 3.23 (86.50%)
A level | 2005 | The Lyceum School, Karachi | 3As 1B
O level | 2003 | Jaffar Public School, Karachi | 10 As

ACADEMIC ACHIEVEMENTS
Secured THIRD position in the fifth semester of BBA (GPA 3.67).
Represented my school at the Jinnah Declamation Contest, organized by the Jinnah Foundation Society. and qualified as a finalist

ELECTIVE COURSES
Brand Management, Advertising*, Sales Management*, Personal Selling*, Corporate Finance
*In process

WORK EXPERIENCE
July 2009 - August 2009: 6 weeks internship at Efroze Chemical Industries (pvt) ltd. - International Marketing department

MAJOR TERM PAPERS / REPORTS / PROJECTS
Developed a video on “BRAND ACTIVATION”.
Formulated an expert paper on “Employee Stock Option plans”.
Performed an in-depth gap analysis of operations in local retail and wholesale markets like “Jodia bazar” and “Sunday bazar” in comparison to International markets.
Carried out a Research for National Foods concerning the reasons for the drop in sales of National Food Pickles.
Analyzed the effects of “Child Labour” on the development prospects of Pakistan
Studied the “Business Continuity Planning” system in Sony Ericsson, Pakistan.
Formulated a report on the location and layout strategy of KFC Restaurants
Performed an in-depth analysis on the “Fiscal gap in Pakistan”.
Developed a live case on the Marketing problems of the Fashion industry of Pakistan.
Prepared a report on “SUKUK” bonds.
Developed a print-ad for Nike trainers.
Developed a new product “Chocuana” - chocolates that give you a natural high & sales presentation for the personal selling course

EXTRA-CURRICULAR ACTIVITIES
Manager for Internal & External promotions, IBA Entrepreneurship Society, 2009-2010
External & Internal Promotions Manager- “The Verve 2010” at IBA.
Creative manager -“Talentrepreneurship-2010”
Creative head for speechcraft workshop “Rendezvous with Sidra Iqbal”
MOC for seminar “Revival of Karachi Stock Exchnage-2009”
Active participant in Public speaking events and speechcraft workshops.
Member of Economics club & leadership club 2009-2010
Member of Arts society, seminar society and girls indoor Sports Public speaking society 2008-2009
Class Representative, Jaffar public School, 2002.
Participant “TIECON” 2009
Lead make-up artist for IBA plays “My Fair Lady - 2009” and “Wicked - 2010”

SKILLS AND INTERESTS
Strong verbal/written communication and presentation skills
Strong work ethics, team worker, and ability to work with people from diverse backgrounds
Professionally trained in bridal and model make-overs from Pivot Point, the affiliate training institute of the “Ravissant” Saloon.
Enjoy gyming, Aerobics & Yoga.
Interested in reading books and watching movies
Interested in playing badminton and swimming.
Interests include public speaking, cooking and traveling.
Proficient in MS Office applications