TANYA WAHEED

Academic

Career

Verbatim text

IBA GRADUATE DIRECTORY '10
TANYA WAHEED
0213-5843680, 0333-3344813
TANYA.WAHEED@KHI.IBA.EDU.PK
Field Of Interest : Marketing
Date Of Birth : December 7, 1986
City Available : Karachi

SCHOLASTICS
Qualification Year Institution Grade / GPA
BBA 2010 Institute of Business Administration, Karachi 3.22 (86.64%)
A level 2006 St. Michael's Convent School, Karachi 4 A's
O level 2003 St. Michael's Convent School, Karachi 9 A's, 1 B

ACADEMIC ACHIEVEMENTS
Won 'High Achiever' award for securing Straight A's in A level 2006
Awarded 75% merit-based scholarship in A level 2006
Won 'High Achiever' award for securing Straight A's in O level 2004
Secured 1st and 2nd positions through classes 1- 11, 1993-2004

ELECTIVE COURSES
Consumer Behavior, Method in Business Research, Brand Management, Marketing Issues in Pakistan Advertising*, Sales Management*
*In process

WORK EXPERIENCE
July 2008 - Aug 2008 : 6 week internship at Geo Super – Product Development department
June 2009- July 2009 : 7 week internship at Pakistan State Oil- Marketing (CSR) department

MAJOR TERM PAPERS / REPORTS / PROJECTS
Created a complete Business Plan for BBQ Tonight franchises in U.K, U.S, Canada, Malaysia and Jeddah
Business Research Project: Conducted a fully sponsored survey research for the company Bulls n Bulls
Report on Cultural Failures of Brands
Marketing report (field and primary research): Brand Positioning- Pantene Vs Samsol
Term paper on Analysis of Pakistan's Automobile Industry
Comparison of Pakistan, Malaysia and India's historical and current economic and trade scenario
Proposed an IT-enabled Business Plan –Pet Animal Care and Training (P.A.C.T)

EXTRA-CURRICULAR ACTIVITIES
Member of Program Development team, IBLC (IBA Leadership Conference) 2010
Coordinator of Marketing team and Operations team at the IBA Annual Charity Carnival 2009
Active member of Social, Community Welfare and Entrepreneurship societies at university, 2008-2010
Participated in the YLES (young leaders and entrepreneurs summit) 2009 with an original Business Plan
Involved in marketing and promotional activities of events (e.g. Bakesale) and occasions at university
Active member of Events Committee and Asst. Editor in Newsletter in A-level, 2005-2006
Participated in LUMUN (LUMS Model United Nations) Conference, 2005
Elected as Head-Prefect during A-level for the year 2005-2006
Nominated for Prefect in the O-level for the year 2003-2004
Organized and Hosted school programs like Feast Day and Bon-Fire night during school

SKILLS AND INTERESTS
Ability to come up with Creative, Original and Innovative ideas- thinking 'out of the box'
Have a strong work ethic and value integrity, initiative, courage and responsibility
Excellent communication and presentation skills, especially in English
Extremely skilled at planning ahead and organizing events/activities/tasks
Proficient at using MS-Office applications specially Word, Excel and Access
Skillful at multi-tasking and working under stressful situations
Excellent primary and secondary research skills
Effective team member and team leader and ability to work with all types of people and motivate them
An effective, convincing and creative writer and love to read and write English poetry, essays and stories

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