AYESHA AKHLAQ MALIK
OTHER-UNCATEGORIZED
· 2010
Email
AKHLAQ.AYESHA@GMAIL.COM
Phone
0215-896371, 0300-2094071, 051-9267697
LinkedIn
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GitHub
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Academic
Program
MBA
CGPA
3.4
Year
2010
Education
Institute of Business Administration, Karachi
Address
Karachi
DOB
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Career
Current role
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Target role
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Skills
Brand Management, Advertising, Consumer Behavior, Sales Management, Media Management, Industrial Marketing, Dynamics of Distribution & Logistics, International Marketing, Personal Selling, Services Marketing, organizing events, managing events, singing, dancing, travelling
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IBA GRADUATE DIRECTORY '10 AYESHA AKHLAQ MALIK 0215-896371, 0300-2094071, 051-9267697 AKHLAQ.AYESHA@GMAIL.COM Field Of Interest : Marketing Date Of Birth : February 11, 1986 City Available : Karachi SCHOLASTICS Qualification Year Institution Grade / GPA MBA 2010 Institute of Business Administration, Karachi 3.40 (88.44%) BBA 2008 Institute of Business Administration, Karachi 3.21 Intermediate 2004 DHA Degree College for Women, Karachi A+ O Levels 2002 OASYS School, Karachi 3 As 3Bs 4Cs ACADEMIC ACHIEVEMENTS Earned scholarship from IBA for MBA, 2008 - 2010 ELECTIVE COURSES Brand Management, Advertising, Consumer Behavior, Sales Management, Media Management, Industrial Marketing, Dynamics of Distribution & Logistics*, International Marketing*, Personal Selling*, Services Marketing* *In process WORK EXPERIENCE June 2009 - Jul 2009 : 6 week internship at Mobilink Pakistan - Human Resource Department Aug 2008 - Dec 2008 : 5 months Work Project at Pakistan Tobacco Company - Brand Marketing Department June 2007 - Jul 2007 : 6 week internship at Nestle Pakistan - Human Resource Department June 2006 - Jul 2006 : 2 week internship at Nestle Pakistan - Corporate Affairs Department MAJOR TERM PAPERS / REPORTS / PROJECTS Prepared a video based presentation on Brand sense, the application of branding by integrating all the senses Analyzed Marketing practices at Tapal Tea Company and at Nandos Pakistan Prepared a report on the functioning of Sales Department at Habib Bank Limited Prepared a report on the cement industry of Pakistan Developed a report on the evolution and role of magazines as an important medium EXTRA-CURRICULAR ACTIVITIES Member, seminar committee, Executive Students Forum IBA Participant, Young Leader's Conference for the enhancement of leadership skills and self enhancement skills Head prefect, OASYS School Organizer, inter-class declamation contest, OASYS School Winner of laurels at several inter collegiate declamation contests Participant in declamation contests at school level Active member of the dramatics committee at school level Active member of the sports committee at school and college level SKILLS AND INTERESTS Enjoy organizing events and managing them Interested in singing, dancing and travelling