MADIHA ASHRAF
OTHER-UNCATEGORIZED
· 2011
Email
madihaashraf01@gmail.com
Phone
0213-6042237, 0300-2250095
LinkedIn
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GitHub
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Academic
Program
MBA (Marketing)
CGPA
3.35
Year
2011
Education
Institute of Business Administration, Karachi
Address
Karachi
DOB
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Career
Current role
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Target role
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Skills
SPSS, CRESTEL, MAPINFO, CRM, ORIOM NMS, SIEBEL, TRACKER, CHRISSXPRESS, MS OFFICE, Designing schematics on Or CAD, GSM, WIMAX, CDMA, WI-FI interface
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MADIHA ASHRAF PROFILE Date of Birth: October 28, 1986 Phone #: 0213-6042237, 0300-2250095 Email: madihaashraf01@gmail.com Field of Interest: Marketing/Supply Chain City: Karachi EDUCATIONAL QUALIFICATIONS MBA (Marketing) | 2011 | Institute of Business Administration, Karachi | 3.35(86.00%) B.E. (Electronics) | 2008 | N.E.D. University of Engg. & Tech., Karachi | 3.2 Intermediate | 2004 | S.T. Joseph’s College For Women | A-1 Matriculation | 2002 | Mama Parsi Girl’s Secondary School | A-1 ELECTIVE COURSES International Marketing, Media Management, Social Marketing, Sales Management, Consumer Behavior, Brand Management*, Industrial Marketing*, Advertising*, Supply Chain*, Recruitment and Selection Techniques* *In process WORK EXPERIENCE June 2010 - August 2010: 8 weeks internship at Wi-tribe Pakistan – Customer Care Department March 2009 - May 2009: 3 months Work Project at TRG, the Resource Group - Client Qubee Soft Launch June 2007 - Jul 2007 : 6 weeks internship at Telenor, Pakistan – Sales & Distribution June 2004 - Jul 2005 : 1 year teaching experience at Meritorious - student coaching centre MAJOR TERM PAPERS / REPORTS / PROJECTS Developed an international marketing research plan for Shikarpuri Achaar (Branding Pakistani Products) Prepared a report on problems of ARY Musik and proposed a solution for its survival in the media industry Formulated a social marketing research plan on awareness of urban agriculture among children Conducted a filed project on consumer ethnocentrism as part of consumer behavior research Reviewed the Mission and Vision Statement of PIA and made amendments on the missing elements Implemented concepts of the book “Who Moved My Cheese” on organizational structures catering to “Change Management” and Flexibility in Leadership Course Analyzed and designed case studies on the implementation of Job Rotation and Technical Ladder Policies within Pakistan in the oil and gas industry Designed RF Planning of Faisalabad using wireless planning tool GAIA Prepared a report on Sales Management process of Wi-tribe Conducted Research on Colony Textiles about CSR EXTRA-CURRICULAR ACTIVITIES Host, Farewell Dinner, NED, 2008 Member of PEC (Pakistan Engineering Council) Participated in Pot Painting & Cooking Competition, 2002 Attended IBLC, IBA Leadership Conference, 2010 Member of Marketing, Alumni, Entrepreneurship societies at IBA Certifications on GSM, WIMAX, CDMA and WI-FI interface (A TELECO FIRM), 2007 Software’s: SPSS, CRESTEL, MAPINFO, CRM, ORIOM NMS, SIEBEL, TRACKER, CHRISSXPRESS, MS OFFICE, Designing schematics on Or CAD SKILLS AND INTERESTS Enjoy arts, socializing and reading Interested in pets, cooking / baking Interested in home crafts and designing clothes