MARIAM CASSIM
OTHER-UNCATEGORIZED
· 2011
Email
mariamcassim34@yahoo.com
Phone
0213-5685103, 0321-2151719
LinkedIn
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GitHub
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Academic
Program
MBA
CGPA
3.75
Year
2011
Education
Institute of Business Administration
Address
Karachi
DOB
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Career
Current role
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Target role
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Skills
Brand Management, Advertising, Consumer Behavior, Sales Management, Supply Chain, Strategic Marketing, Retailing, Financial Modeling, Analysis of Financial Statements, Corporate Finance, Investment Analysis, Communication, Leadership, Presentation
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IBA GRADUATE DIRECTORY 2011 MARIAM CASSIM PROFILE Date of Birth: September 29, 1987 Phone #: 0213-5685103, 0321-2151719 Email: mariamcassim34@yahoo.com Field of Interest: Marketing / Supply Chain City: Karachi EDUCATIONAL QUALIFICATIONS MBA | 2011 | Institute of Business Administration, Karachi | 3.75 (91.00%) BBA | 2009 | Institute of Business Management, Karachi | 3.63 (90.75%) Intermediate | 2005 | DA Degree College for Women, Karachi | 82% Matriculation | 2003 | Habib Girls’ School, Karachi | 87% ACADEMIC ACHIEVEMENTS Placed on the Dean’s Honor List at IBA-MBA, 2009-2011 Secured 3rd position in BBA at CBM, 2009 Awarded Best Student of the year for exceptional all-rounder performance – Habib Girls’ School Head Girl of the School ELECTIVE COURSES Brand Management, Advertising, Consumer Behavior, Sales Management, Supply Chain, Strategic Marketing, Retailing, Financial Modeling, Analysis of Financial Statements, Corporate Finance & Investment Analysis WORK EXPERIENCE Oct 2010 – May 2011 : 7 Months MBA Project at Johnson & Johnson (Neutrogena) - Marketing Department July 2010 – Aug 2010 : 6 weeks Internship at Colgate Palmolive - Marketing Department June 2009 - Aug 2009 : 6 weeks Internship at HSBC- Corporate Institutional Banking Department June 2006 - Jul 2006 : 6 weeks Internship at JWT- Client Services Department MAJOR TERM PAPERS / REPORTS / PROJECTS Conducted a Brand Tracking Study on Lux Conducted a Strategic Audit for Habib Oil Mills and developed a strategy Developed a Financial Model for Gul Ahmed Analyzed and prepared a report on Consumer Ethnocentrism Behavior in Pakistan Prepared a review report on Martin Lindstrom’s Book “BUYOLOGY” Researched and analyzed the Consumer Preferences and Trends in Edible Oil Industry EXTRA-CURRICULAR ACTIVITIES Guest Relationship Manager, IBA Hr Forum, 2011 Member of External Communication and Promotion Team, Brandorama, Marketing Conference of IBA, 2010 Volunteer Mentor for Rahbar Program, The Citizens Foundation, 2010 Creative Manager, Brand Safari, CBM, 2009 Head of Program Design, Green Day, CBM, 2009 Captain of Volley Ball team, DA Degree College for Women, 2004-2005 Assistant Editor, Habibian Times, 2002-2003 SKILLS AND INTERESTS Ability to work autonomously, creatively and consistently. A reliable team player Excellent Communication, Leadership and Presentation skills Enjoy creative writing and reading blogs MBA CLASS OF 2011 89