Adiya Amjad Malik

Academic

Career

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Adiya Amjad Malik
0321-2423770, 021-35848811
adiyaamjad@hotmail.com
Date of Birth: April 12, 1990
Marketing

Educational Qualifications:
BBA-MIS | 2012 | Institute of Business Administration, Karachi | 3.12 (82.88%)
A-Levels | 2008 | Karachi Grammar School | 2A's, 1B
O-Levels | 2006 | Karachi Grammar School | 3A's, 7B's

Academic Achievements
• Earned Scholarship from Old Grammarians Society from years 2005 to 2007

Elective Courses
Brand Management, Personal Selling, Services Marketing, Supply Chain Management, Customer Relationship Management, Marketing Issues in Pakistan, Advanced Ecommerce, Production and Operations Management, Methods in Business Research and Entrepreneurship.

Major Term Papers / Reports / Projects
• Developed a forum for the IBA Faculty called the ‘Faculty Lounge’
• Formulated a Business Plan – for a Cafe
• Developed a Brand Management Report on Somatic Markers
• Prepared a Report on Capri Soap
• Researched and analyzed ‘Integrated Marketing Communications’ at SafeGuard, Dalda and Zong
• Report on the Supply Chain issues in ICI Pakistan
• Studied the Marketing Mix at Shan Foods
• Analysis of PSO Pakistan’s Recruitment Process
• Infrastructure Analysis of IT department in Soneri Bank

Work Experience:
Jan 2009 - Present : Working part time Marketing Manager at Latte Lounge
July 2011 - Sep 2011 : Project Resource at Unilever Pakistan - Supply Chain Department
July 2007- Aug 2007 : 4 week Internship the at Meezan Bank - Treasury department

Extra-Curricular Activities
• Member of the “IBA Dubai Study Trip” 2012
• Chief Event Organizer of the Latte Lounge Inauguration in January 2012
• Participated in the P&G University Challenge 2011 and qualified till the Semi Finals
• Won the First Prize at Unilever Wall’s Dessert Competition
• Creative Director of IBA Alumni Society 2010-2011
• Participated in the “IBA Leadership Conference 2010”

06 IBA Graduate Directory 2012 BBA/BS CLASS OF 2012