Aisha Altaf Godil

Academic

Career

Verbatim text

Aisha Altaf Godil
021-34305948, 0345-2223155
aishagodil@hotmail.com
Date of Birth: Feb 13 1990
Marketing

Educational Qualifications:
BBA | 2012 | Institute of Business Administration, Karachi | 3.51 (87.67%)
A-Levels | 2008 | Karachi Grammar School | 4 As, 1 B
O-Levels | 2006 | Saint Josephs Convent School, Karachi | 11 As, 1 B

Academic Achievements
• Earned Scholarship from IBA, based on my admission test score.

Elective Courses
Consumer Behavior, Advertising, Sales Management, Retail Management, Organizational Analysis and Research.

Major Term Papers / Reports / Projects
• Conducted a complete research on Factors Affecting Women Purchase of Branded Lawn
• Developed a 360 degrees advertising campaign for BP Spacer toffee
• Researched and forecasted the sales of Barbeque Tonight
• Researched the Spices industry of Pakistan, and wrote a case study on Shan
• Analyzed the marketing mix of Threadz
• Formulated a business plan for the starting of a cold storage facility in Pakistan
• Traced the history of Gold prices over the past hundred years
• Prepared a brandbook tracing the various kinds of advertisements and appeals used by Strepsils
• Prepared a report on the factors affecting preference of confectionery items amongst young children
• Wrote a research paper on Aurangzeb as a leader; is he as bad as history portrays him to be?
• Researched on sexual harassment of women in the workplace and its affect on their performance
• Wrote a research paper on Auranzab as a Leader: Is he the zealot history portrays him to be

Work Experience
July 2011- Aug 2011 : 6 week Internship at Lafarine Pvt Limited - Marketing and Sales department

Extra-Curricular Activities
• Member of the CWS Society of IBA and helped organize the IBA Charity Carnival and bake sale in 2010
• Was the makeup artist for the IBA literary Society play 2010
• Attended the National Youth Development Seminar 2009 in Lahore as member of Aiesec
• Participated in the IBA Leadership Conference
• Member IBA Literary Society and Iqra Society
• Took part in and won many debate competitions at Karachi Club
• Represented Pakistan in swimming in the SAF Games and the Tehran Games
• Was captain of the Sindh swimming team, at the Pakistan National Swimming Championship
• Captained schools swimming team, in the Sindh opens
• A Handed the National youth Development Seminar, 2009 in Lahore as member of Aiexc

10 IBA Graduate Directory 2012 BBA/BS CLASS OF 2012