Asma Zubair

Academic

Career

Verbatim text

Asma Zubair
021-34941388, 0331-9090254
asma.zubair@khi.iba.edu.pk
Date of Birth: May 31, 1989
Marketing

Educational Qualifications:
BBA 2012 Institute of Business Administration, Karachi 2.59 (77.68%)
A-Levels 2008 FPS A Levels, Karachi 3As, 1B (91.5%)
O-Levels 2006 Jaffar Public School, Karachi 3 As, 5 Bs

Academic Achievements
• Earned Scholarship from IBA

Elective Courses
Brand Management, Advertising, Consumer Behavior, Public Relations and Personal Selling

Major Term Papers / Reports / Projects
• Edible oil industry in Pakistan
• Stress management
• Locational analysis with respect to military operations
• Birth order and intelligence
• Conflict management
• Implications of the Union Bank takeover by Standard Chartered
• TRGs employee motivation techniques
• Impact of the IMF aid packages in concordance with the Pakistani floods 2010
• Garneir ad campaign presented to Brand Manager

Work Experience
Mar 2011- : Brand Ambassador for Sprite University of Freshology
June 2011 - July 2011 : Intern; Status Pro. Multiple Capacities.
July 2011- Feb 2012 : Red Bull Student Brand Manager (Part time)
March 2011-present : Empact Brand Activations. Campaign and Strategy Department

Extra-Curricular Activities
• Manager IBA Girls Sports Society (2011-2012)
• Main Campus Coordinator IBA Girls Sports Society (2010-2011)
• Hosted Throwball tournament under the Enigma banner. Sports tournament under Youth Fest
• Management and marketing for IBA Drama Fever (2011)
• Attended MUNIK 2010
• Operations team IBA Jughalbandi
• Organized and pioneered sporting opportunities for females at IBA through intra university throw ball, table tennis and Futsal competitions