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Azka Farooqui

OTHER-UNCATEGORIZED · 2012

azka.farooqui@khi.iba.edu.pk

Phone

0333-2211551

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GitHub

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Academic

Program

BBA

CGPA

2.95

Year

2012

Education

Institute of Business Administration

Address

Karachi

DOB

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Career

Current role

—

Target role

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Skills

Brand Management, Advertising, Consumer Behavior, Sales Management, Advance Corporate Finance, M&A, Marketing Mix, Supply Chain, Qualitative Research

Verbatim text

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Educational Qualifications:
BBA | 2012 | Institute of Business Administration, Karachi | 2.95 (83.0%)
Intermediate | 2007 | St. Lawrence's Govt. College, Karachi | A-one (80%)
Matriculation | 2005 | St. Jude's High School, Karachi | A-one (84%)

Academic Achievements
• Earned scholarship from IBA & Sindh Government of Pakistan

Elective Courses
Brand Management, Advertising, Consumer Behavior, Sales Management and Advance Corporate Finance.

Major Term Papers / Reports / Projects
• Conducted motivational study for women deposit product on behalf of UBL
• Studied the M&A of PTCL and Etisalat
• Developed a 360 degree advertising campaign for Garnier Color naturals
• Prepared a Business plan for Organic milk-A hypothetical product
• Studied the factors that influence buying behavior of BOP consumers across washing agent category through a comprehensive research report
• Analyzed Marketing Mix of Ronaq-Recipe Masalas of National Foods limited
• Carried out a qualitative research on Sexual harassment in Pakistani context and its effect on employee well-being and job performance
• Examined the Supply Chain of Dairy Industry (Informal Sector) in Karachi and nearby areas

Work Experience
June 2011 - Aug 2011 : 6 week internship at Habib Bank Ltd. - FID-International Banking
Aug 2011 - Sep 2011 : 6 week internship at Abbott Laboratories - Marketing Department

Extra-Curricular Activities
• Team lead of Guest relations committee for Alumni dinner March 2012
• Responsible for Stall registrations at CWS Carnival February 2012
• Worked for Corporate affairs team in IBA Leadership Conference January 2011
• Led marketing team of IBA Charity Carnival April 2011
• Core member of Program designing team for 'Lights, Camera & Action' IBA Media Society, 2010
• Volunteered at Jashan-e-Faiz through CFD team held at CDGK complex in April, 2011
• Volunteered at ilmothopia organized by TCF at Arena Club
• Volunteered at SIUT in children's ward, April 2010
• Rendered services for Rotary Club's several events like: movie night to raise funds for flood victims, Ramadan charity drive for SIUT and flood victims
• Attended IBA Leadership Conference at Ramada Plaza from 20th-24th January 2010

Azka Farooqui
0333-2211551
azka.farooqui@khi.iba.edu.pk
Date of Birth: Dec 27, 1989
Marketing

BBA/BS CLASS OF 2012
IBA Graduate Directory 2012 23

Provenance

Source file: Copy of 2012 BBA-BS (CS) Profiles.pdf
From job #287 page 39
Created: 1778229345