Fizzah Shahid

Academic

Career

Verbatim text

Educational Qualifications:
BBA | 2012 | Institute of Business Administration, Karachi | 2.89 (79.14%)
Intermediate | 2008 | D.A Degree College for Women, Phase VIII, Karachi | 64.91%
Matriculation | 2006 | P.E.C.H.S Girls School, Karachi | 84.58%

Academic Achievements
• Earned 50% merit scholarship at IBA
• Obtained highest marks in English in the S.S.C Examination at school

Elective Courses
Advertising, Brand Management, Consumer Behavior, Media Management, Retailing and Supply Chain Management

Major Term Papers / Reports / Projects
• Prepared a Communication brief for a new color palette for PSO DEO 9000
• Developed brand funnels for Green XL plus Diesel, Premier XL, Environment and Corporate at PSO
• Advertising term project on Mahi Seafood
• Brand Management Term Project on Dettol Soap
• Formulated a case study on the launch of McDonald’s breakfast menu in Pakistan
• Export Marketing report and presentation on Babri Impex Pvt. Ltd. for the course Marketing Issues in Pakistan
• Methods of Business Research report on the ‘Attitudes of Men towards Metrosexuality’
• Delivered a presentation on recommendations for the AKUH and its marketing department
• Management Information System Report on MCB Bank
• Analytical report on the financial statements of ICI Pakistan Limited
• Principles of Management report on the function of leading at Dawlance Pvt. Ltd

Work Experience
Aug 2011- Sept 2011 : 4 week Internship at Engro Vopak Terminal Limited – Finance and Planning Section
June 2011 - Aug 2011 : 6 week Internship at Pakistan State Oil - Brands department
July 2010- Aug 2010 : 6 week Internship at the Aga Khan University Hospital - Marketing department
July 2009- Aug 2009 : 6 week Internship at the National Bank of Pakistan- Operations and FOREX departments

Extra-Curricular Activities
• Participated in the SBP- Consumer Confidence Index project
• Worked as a volunteer for SIUT and Zindagi Trust
• Corporate Affairs Coordinator at the IBA HR Summit 2011
• Ambassador for the batch of 1980 at the IBA Alumni Reunion 2011
• Management team member for the IBA Annual Islamic Conference 2011,Verve ’11 and Convocation 2009
• Participated in the Young Leaders and Entrepreneurs Summit & 2010
• Participated in the International Schools Educational Olympiad (ISEO) organized by Karachi High School

Fizzah Shahid
021-34521195, 0334-3070478
fizzahshahid@hotmail.com
Date of Birth: Dec 30, 1990
Marketing

BBA/BS CLASS OF 2012
IBA Graduate Directory 2012
33