Hassan Yousuf

Academic

Career

Verbatim text

Hassan Yousuf
021-36986456, 0331-2322604
hassanyousuf90@gmail.com
Date of Birth: Feb 15, 1990
Marketing

Educational Qualifications:
BBA | 2012 | Institute of Business Administration, Karachi | 3.23 (84.29%)
Intermediate | 2008 | Aga Khan Higher Secondary School, Karachi | A-I (80%)
Matriculation | 2006 | St. Judes High School, Karachi | A-I (90%)

Academic Achievements
• Obtained highest percentage in the S.S.C Examination at school
• Received an award from Catholic Board of education for securing a high grade in preliminary exams, 2005

Elective Courses
Media Management, Brand Management, Advertising, Retail Management and Supply Chain Management

Major Term Papers / Reports / Projects
• Created advertising campaign for Arena Gaming zone
• Analysed the current positioning of Dettol in Pakistani market and how it can be improved
• Conducted a research on the effect of animated advertisements on Brand preference
• Term paper analysing general segmentation as an effective marketing strategy with respect to telecom industry of Pakistan
• Prepared a case on Entrepreneurial journey of Rehmat-e-Sheeren
• Formulated a Business Plan – Ginger Bread House (School Lunch Catering Service)
• Production & Operations Management term report on Location Strategies with special focus on Starbucks
• Prepared a report on the supply chain in food industry and how it can be improved
• Internship report analyzing the supply chain of Atlas Honda and suggesting modifications in dispatch department of spare parts which could save up to 7 seconds per dispatch of a carton

Work Experience
July 2011 - Aug 2011 : 6 week Internship at Atlas Honda Limited – Sales Department, Spare Parts Division
Apr 2009 - March 2012: English verbal instructor to students for aptitude building and skill development

Extra-Curricular Activities
• Finalist, Lipton Talent Hunt 2011
• Selected among the top 25 teams from over 200 teams across Pakistan in INVENT’11
• Declared Outstanding Member in Rotaract Young Leader’s Conference’10
• Winner, Lights Camera Action’11, an event of IBA Media & Publications Society
• Treasurer, IBA HR Club, 2009 – 2010
• Manager, Creative Team SPARK’11, Carnival’10, IMARC’11, VERVE’11, IBA Economic Forum’10

42 IBA Graduate Directory 2012 BBA/BS CLASS OF 2012