Rimliyah Bokhari
OTHER-UNCATEGORIZED
· 2012
Email
rimliyah@gmail.com
Phone
+92-300 928-0661
LinkedIn
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GitHub
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Academic
Program
BBA
CGPA
3.14
Year
2012
Education
Institute of Business Administration
Address
Karachi
DOB
—
Career
Current role
Junior Activation Strategist at Promotion Group Ltd
Target role
—
Skills
Brand Management, Advertising, International Relations, Retailing, Training & Development, Life Career Development, Market Research, Business Plan Formulation, Event Management, Promotional Campaigns, E-commerce, Branchless Banking, Taxation Policy, Organizational Politics, Export Marketing, Leadership, Active Citizenship
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Educational Qualifications: BBA | 2012 | Institute of Business Administration, Karachi | 3.14 (83.35%) A-Levels | 2007 | D.A. Public School O & A levels | 2 As 1 C O-Levels | 2005 | D.A. Public School O & A levels | 3 As 3 Bs 3 Cs Elective Courses Anthropology, Advertising, Brand Management, History of Ideas, International Relations, Retailing, Training & Development and Life Career Development. Major Term Papers / Reports / Projects • Developed a live case on ‘Ramada Worldwide’ to understand the contrasting managerial policies at Ramada Toronto and Ramada Karachi • Conducted market research and developed a comprehensive report on Engro Foods Ltd.’s ‘Olfrute’ • Formulated a business plan – ‘iTrack Pvt. Ltd’ vehicle security as an entrepreneurial initiative • Developed a live case ‘Bullied out of work – a case study of gender-based bullying at workplace’ to evaluate the impact of harassment and bullying on individual work performance • Analyzed the role of information technology in expediting business operations at Interflow Communications Pvt. Ltd. • Critically evaluated the promotional campaigns developed and executed by Orient Advertising Pvt. Ltd • Prepared a term report on ‘E-commerce and Branchless Banking in Pakistan’ • Studied the anthropology of Witchcraft and Black magic • Prepared a term report on ‘Cartoon Network as an Entertainment giant’ • Compiled a report on ‘Taxation in Pakistan: Policy Issues and Reformation of the Taxation Structure’ • Wrote a term paper on ‘The ethics of organizational politics’ • Compiled an export marketing report on the ‘Guar industry of Pakistan’ • Actively participated in ‘IBA LeadersOp Conference 2010’ and ‘The Coronation ‘11’ Work Experience Dec 2009 - Present : Junior Activation Strategist at Promotion Group Ltd; strategizing brand development and promotional activities as well as assisting with the event management wing of the organization July 2011 - Aug 2011 : 6 week internship at GroupM Pakistan (ESP) Entertainment & Sports Partnership June 2009 - Aug 2009 : 8 week internship at Zamtas International June 2008 - Aug 2008 : 6 week internship at Interflow Communications Pvt. Ltd creative and business development depts Extra-Curricular Activities • Video Jockey (VJ) ‘Café Rock’, ARY • Band Manager – ‘The Explosives’ • Deputy House Captain D.A Public School O & A levels • Manager Business & Economics club D.A Public School O & A levels • Brand Ambassador for HBL, Wateen and Nadia Hussain’s footwear collection ‘Fetish’ • Management Team Creative and Guest Relations ‘The Coronation ‘11’ - Active Citizenship conference • Member IBA Social Sciences’ Club and IBA Photography Society Rimliyah Bokhari +92-300 928-0661 rimliyah@gmail.com Date of Birth: June 17th 1989 Marketing BBA/BS CLASS OF 2012 IBA Graduate Directory 2012 89
Provenance
Source file: Copy of 2012 BBA-BS (CS) Profiles.pdfFrom job #287 page 105
Created: 1778229346