Afrah Zubair

Academic

Career

Verbatim text

Afrah Zubair
0321-8200561
afrah.zubair@gmail.com
Date of Birth: 1st March 1991
Human Resources
Educational Qualifications:
BBA 2012 Institute of Business Administration, Karachi 3.19 (84.62%)
Intermediate 2008 Bahria College Karsaz, Karachi 80%
Matriculation 2006 APS for Girls Azam Garrison, Lahore 87%
Elective Courses
Recruitment & Selection, Training Techniques & Practices, Performance & Compensation Management,
Life Career Development and Brand Management.
Major Term Papers / Reports / Projects
• Designed a training program for service staff of Orient Service Center, Karachi
• Formulated a business plan for a vehicle tracking device
• Designed a marketing campaign including Print, Radio and TV ad for a hypothetical product SonEye
• Learned about devising and managing marketing and sales strategies by conducting a marketing research on Orient Group of Companies
• Learned how to manage a successful brand by writing a research report on the success of K&N's Deli Line.
• Conducted a detailed research to analyze the performance of Pakistani Rice Industry which helped in improving my research and analytical skills
• Found out the Effects of Politics, Employee Empowerment & Influence in Organizations by conducting research on ICI, Pfizer & British Petroleum
• Conducted an applied research for Kraft Foods & Ogilvy to identify the perception & preference for Tang
Work Experience
July 2011 -Aug 2011 : 6 week Internship at Orient Group of Companies (HR Department), Lahore
April 2011 - June 2011 : The Citizen's Foundation (Mentor), Karachi
July 2010 - Aug 2010 : 6 week Internship at Ogilvy (Account Planning Department) Karachi
Extra-Curricular Activities
• Executive Council Member, IBA Photography Society 2011- 2012
• Participated in the international youth competition (Finalist), Member Action Team, Local Representative Challenge Future 2011-2012
• Member Marketing Team, IBA Charity Carnival 2010
• Member Operations Team, IBA Media Accession & Reinforcement Convention 2010
• Organizing team member, IBA Open House 2010
• Ad-making competitions (Semifinalist “We Made It”, Reckitt Benkiser)
• Participated in IBA Leadership Conference, 2008 and 2010
• Team Member Bahria College's Table Tennis, Badminton & Throw ball team
• Member of Photography, Dramatics and Arts Club at the Bahria College Karsaz
222 IBA Graduate Directory 2012 BBA/BS CLASS OF 2012