Alizay Awan

Academic

Career

Verbatim text

Alizay Awan
Marketing
0321-2237496
alizay.ra@gmail.com
Date of Birth: July 24, 1991

Educational Qualifications:
BBA 2013 Institute of Business Administration, Karachi 3.45* (85.72%)
A'levels 2009 Lahore Grammar School A, B, C
O'levels 2007 Beaconhouse School System 4 A's, 4 B's
*CGPA up to the 6th Semester

Elective Courses
Advertising, Brand Management, Personal Selling, Consumer Behavior, Retailing

Major Term Papers I Reports I Projects
• Market analysis and growth opportunities research on the Colored Cosmetic Industry of Pakistan.
• Consulting project for American Capital Energy on sustainable green communities in Boston
• Entrepreneurship Project in Babson College for the U.N (how to fight malaria in $5)
• Group case write up on the brand repositioning of Capri soap
• Research report on Telenor's organizational culture
• Analysis and comparison of the operational management of Mr. Burger and Subway
• Business plan for setting up a Poultry business in Punjab
• Research report on the Leather industry of Pakistan using the Porters Model
• Marketing research report on Engro Chemicals marketing mix, strategy, distribution channel
• Discovery Pakistan Project, a proposed alternative course to social internships at IBA
• Report on the ERP systems integration at BYCO.
• Research report on the usage of HR practices in the Pharmaceutical companies in Karachi.

Work Experience
July 2012 - Sept 2012 : 6 week internship at ZIL (Ltd) - Market research
June 2012 - July 2012 : 4 week course, worked with American Capital Energy on renewable energy
Sept 2012 - Oct 2012 : Volunteer work with Acumen Fund, helped build strategic inroads into Balochistan
July 2008 - Aug 2008 : Internship UNDP Balochistan. Program awareness campaigns, reports making, research and PR

Extra-Curricular Activities
• Travelling- bag packing across Countries
• Community Welfare volunteer Work
• Reception volunteer- IBA Music Conference 2009
• President of the Community Club Lahore Grammar School 2009