Faizan Ahmad Khan

Academic

Career

Verbatim text

Faizan Ahmad Khan
Marketing
0344-6623563
faizankhan.iba@gmail.com
Date of Birth: 07 August 1990

Educational Qualifications:
BBA | 2013 | Institute of Business Administration, Karachi | 3.33* (84.14%)
A-Levels | 2009 | The Lyceum School | 4As
O-Levels | 2007 | St. Paul's English High School | 8As
*CGPA up to the 6th Semester

Elective Courses
Brand Management, Retail Management Advertising, Supply Chain, Sales Management, Services Marketing.

Major Term Papers I Reports I Projects
• Brand Management – Report on application of branding concepts on 14th Street Pizza to understand the underlying reasons behind the brand’s success.
• Marketing Issues in Pakistan – Report on Coin Barrier Impediment faced by B.P Spacer candy.
• Advertising – Sales Promotion methods adopted by Procter and Gamble Pakistan.
• Retailing Management – Comparative study on dynamics of PVC and FMCG industries in wholesale channel.
• Small Business Management – Initiated a digital media startup project called “Spark”.
• Organizational Behaviour – A case study on conflict management at ARY News.
• API Report on Oil Sector of Pakistan – A review of the oil sector and its contributions to the Pakistani economy
• Managerial Accounting Report - Adopted by IBA to be taught as a case study to future Managerial Accounting students

Work Experience
June 2012 - July 2012 : 6 week internship at Lowe and Rauf - Client Services & Planning Departments
• Worked on ongoing projects of Magnum, Lifebuoy and Fair & Lovely; conducted retail outlet rebranding study of Stylo Shoes; generated ideas for new brand activation techniques for Energile
June 2012 - Oct 2012 : Creative Bull (Digital Marketing startup) - Social Media Strategist
• Helped propel a Karachi-based clothing store to receive nationwide audience through effective Facebook page marketing
April 2012 - Mar 2013 : AIESEC IBA - Vice President Outgoing Exchange
• Developed a 360-degree campaign to promote the exchange program and strategized on entering newer markets
• Signed linkages for intern placements with AIESEC entities abroad
June 2011 - Aug 2011 : 6 week social internship at Atayurt School (Turkey)
• Provided soft skills training to 50 Turkish high school students and acted as cultural ambassador for Pakistan
June 2010 - July 2010 : 6 week internship at Bank Al Habib
• Learned front-desk operations including client servicing, account opening and credit card issuance.

Extra-Curricular Activities and Achievements
• Invited as Guest Speaker on Social Media Marketing in Small Business Management class for final year students.
• Selected to represent IBA at PAS Digital Marketing Conference 2012
• Elected Treasurer of IBA Media and Communications Society 2011-2012
• Vice President Finance and Operations at IMARC 2012, an event worth Rs.1.2 million
• Top 10 Finalist out of over 100 teams nationwide in IBA KFC AdWar competition 2011
• Finalist in case study competition at YLES 2010
• Held leadership positions in AIESEC from 2011-2013
• Prolific freelance writer

AI enrichment