Manoj Kumar

Academic

Career

Verbatim text

Educational Qualifications:
BBA 2013 Institute of Business Administration, Karachi 3.42* (86.62%)
Intermediate 2007 Superior College of Science, Hyderabad. 85.5%
Matriculation 2005 Public School Latifabad, Hyderabad. 90%
*CGPA up to the 6th Semester

Elective Courses
Consumer Behavior; Brand Management, Integrated Marketing Communication, Investment Analysis and Security Analysis

Major Term Papers I Reports I Projects
• Consumer Behavior: Consumer’s perception about the repositioned brand of the Old Navy.
• Integrated Marketing communication: Analysis on Dove Beauty Care and American University branding campaign.
• Marketing Issues in Pakistan: Case study on Continental Biscuits Limited, Pakistan.
• Brand Management: consumer perception report on brand Nokia and its valuations.
• Security Analysis: Wrote a buy side report on MCB Bank.
• Investment Analysis: Wrote a buy side report on Pfizer Inc.
• Comparative Management: Case study on Clifton Medical Centre comparing Pakistani and American Work style
• Prepared a feasibility report and did evaluations for Hazoor Bux Poultry Farm for Sindh Board of Investment.
• Conducted research on Conflict resolution- a project by Stanford University

Work Experience
June 2012 - Aug 2012 : 6 week internship at Summit Bank in Treasury and Finance Department
Sep 2011 - June 2012 : Teaching Assistant in Business Law, International Relations, and Organizational Behavior at IBA.
June 2011 - Aug 2011 : 6 week internship at Coca Cola Pakistan - Supply Chain and Marketing Department.
Feb 2011 - April 2011 : Internee in Transcend as business development Operations, in Washington DC.
April 2010 - June 2010 : Mentor, National Talent Hunt Program, IBA.

Extra-Curricular Activities
• Undergraduate exchange student at American University, Washington DC (Fall 2010-Spring 2011)
• Sponsored Participant, 15th and 16th World Business Dialogue, Germany (March 2012-2013)
• Accounts Manager, IBA Boys Hostel, Karachi (Fall 2012- Spring 2013)
• Alumni Manager, IBA Boys Hostel, Karachi ( Fall 2011 - Spring 2012)
• Executive Council, IBA Placement Society.
• Director Finance, IBA Arts society event called Enigma.
• Assistant Corporate Manager, IBA Annual Marketing Summit
• Management Team (Operations) – IBA Career Fair’ 11
• Management Team (Operations) – Dramafest’ 11
• Participant IBA leadership Conference, Shell Tameer Workshop, IBA national Finance and Economic Reformation competition, The Verve, Talentpreneur.
• Participated in workshop on Supply Chain Management & Global Financial Crisis

Manoj Kumar
Marketing
0238-558036, 0332-3328770
manoj.kumar@khi.iba.edu.pk
Date of Birth: March 15, 1990