Preh Memon

Academic

Career

Verbatim text

Educational Qualifications:
BBA | 2013 | Institute of Business Administration, Karachi | 3.48* (87.37%)
A Levels | 2009 | Karachi Grammar School | 1 A, 2 Bs
O Levels | 2007 | The Mama Parsi Girls' Secondary School | 9 As, 1 Bs
*CGPA up to the 6th Semester

Elective Courses
Brand Management, Advertising, Sales Management, Consumer Behaviour and Executive Leadership.

Academic Achievements
• Award for Outstanding Achievement in O Levels, The Mama Parsi Girls Sec' School (2007)
• 1st Prize, Annual English Debate '07, The Mama Parsi Girls Sec' School
• 2nd Prize, All-Pakistan Declamation Contest ' 07 (English)
• 3rd Prize, British Council Poetry Writing Competition '08

Major Term Papers I Reports I Projects
• Internship report spanning areas of Advertising, Market Research, Social Media and Data Analysis for Sunsilk
• Developed a report analyzing the Advertising Industry in Pakistan
• Explored the Marketing Strategy for Sonnet by CandyLand, Ismail Industries Ltd
• Developed a Business Plan for an Organic Food Delivery Service in Karachi
• Developed a report on the issues faced by, and recommendations for Latte Lounge, Karachi
• Developed a Research Report on the Viability of Children's Savings Accounts in banks in Pakistan
• Analyzed the Airline Industry of Pakistan
• Explored the HR practices of a small textile enterprise, Ganitex
• Prepared a report on Information Management at Engro Foods Ltd

Work Experience
June 2011 - Aug 2011 : 6 week social internship at The Garage School
June 2012 - Aug 2012 : 8 week internship at Unilever Pakistan Limited
Oct 2011 - Mar 2012 : Member, Communications Portfolio, AIESEC Karachi
Mar 2012 - Aug 2012 : Account Executive – Information Management, AIESEC Karachi
Aug 2012 - Oct 2012 : Team Leader, Branding and Communications, AIESEC in IBA

Extra-Curricular Activities
• Volunteered at the National Institute of Child Health, 2008 – 2009
• Core Team Member, Rotaract Model United Nations 09 (ROTMUN '09)
• Core Team Member, ROTMUN '10, The 1st Annual Speak Up
• Host, The Verve '10 (IBA Entrepreneurship society mega-event)
• Assistant Committee Director, Model United Nations IBA Karachi, MUNIK' 10
• Committee Director, ROTMUN '11, The 2nd Annual Speak Up
• Participant of Winning Delegation at the National Youth Development Seminar '11
• Committee Director, MUNIK '12 (Model United Nations IBA Karachi)
• Committee Director, ROTMUN '12, The 3rd Annual Speak Up

Preh Memon
Marketing
0307-2233670, 021-35835659
preh.a.memon@gmail.com
Date of Birth: May 22, 1990