Sarah Masood Ahmed

Academic

Career

Verbatim text

Sarah Masood Ahmed
Marketing
021-34382030, 0333-3967387
Sarahmasood10@gmail.com
Date of Birth: September 26, 1989

Educational Qualifications:
BBA | 2013 | Institute of Business Administration, Karachi | 3.17* (80.63%)
A 'Levels | 2009 | The Lyceum School | 3 A's
O 'Levels | 2007 | Jaffar Public School | 4 A's, 5 B's
*CGPA up to the 6th Semester

Elective Courses
Advertising, Brand Management, Sales Management, Global Marketing Management and Consumer Behavior.

Academic Achievements
• Research article on “fuctors affecting conumer preferenis of international brands over local brands” published in EBSCO

Major Term Papers I Reports I Projects
• Marketing report on Olper’s milk
• Information management report on KFC
• Report on the corporate culture of HSBC bank
• Research paper on the factors affecting consumer preferences of international brands vs. local brands
• HRM report on Mafco Pvt. Ltd.
• Report on Pakistan’s furniture industry
• Business plan on a water sports facility at Hawks Bay
• Case study on the reincarnation of Dairy Omung
• Case study on employee motivation at PepsiCo

Work Experience
July 2012 - Aug 2012 : 6 week internship at Cupola Pakistan Ltd.
Feb 2012- May 2012 : 10 week social internship at The Citizens Foundation
2007 : Completed 20 hours of community service at Dar-ul Sukun Freelance writing

Extra-Curricular Activities
• Vice president of the girls throw ball team 2007
• Participated in the interschool table tennis and throw ball tournaments in 2009
• Participated in the mosaic wall “piece for peace” in 2009
• Participated in the 2nd Ladies Fund Entrepreneurship Conference 2011