Fatima Naz

Academic

Career

Verbatim text

Fatima Naz
0346-3527113
fatima.naz@khi.iba.edu.pk
Date of Birth: February 13, 1986
General Management

Educational Qualifications:
MBA 2013 Institute of Business Administration, Karachi 3.47* (82.92%)
Pharm D 2008 University of Karachi 3.30
Intermediate 2004 Govt. PECHS college for women A (78%)
Matriculation 2002 SM Public School Nazimabad A (85%)
*CGPA up to the 2nd Semester

Elective Courses
Strategic Human Resource Management, Services Marketing, Supply Chain Management, Dynamics of logistics and distribution management, Integrating marketing, Communication, Sales Management and Media Management

Major Term Papers I Reports I Projects
• Development of business strategy, based on current situation of Auto parts market. Competitor analysis, identify gaps and new customers where automobile parts sale and service could grow and formalized complete Marketing plan for Adamjee Automotive (Pvt) Ltd aimed at future prospects in Automobile Parts
• Financial Analysis of Nestle Pakistan limited and suggested recommendation
• Presentation on comparison of IMC tools utilized by Pepsi and CoCa Cola as a part of Marketing Management course
• Conducted Brand audit of Ash Lamour, and suggested recommendation
• Conducted research on “Performance Evaluation of IBA Cafeteria at main campus
• Term Report on Financial Analysis of Unilever Pakistan for Accounting for Business Decision course
• Term Report on Demerger of AkzoNobel and ICI Pakistan for business finance II
• Conducted Research on market potential for RO plant in Pharmaceutical industry, Karachi
• Launched and developed Integrated Marketing Communication plan for 14th Street pizza
• Launched a service marketing project/business related to rental car service under the brand name “EasyCar”
• Presented and conducted a role play regarding the pharmacy services in Aga Khan Hospital

Extra-Curricular Activities
• IBA Marketing Summit 2012
• Management Team of IBA International Conference on Marketing 2012
• Management Team of IMC in event of life screening at IBA

Graduating in Pharmacy was indeed a blessing that I leveraged to get an insight of how things happen in the field of Health and Medical Sciences. During my study in the Karachi University, I came across several different subjects related to medicine and within one year of my studies I found myself deeply involved in the field. The field of Pharmacy gave me all what I wanted to do; I wanted to serve humanity specially working in hospital setup, also I liked its broad applications in industry and hospital environment Yet there was something missing, I felt, which would lead me to the peak in my career.

The gap in my career growth could only be bridged by understanding and learning about the corporate and business environment. In order to grasp knowledge and skills to understand the business, MBA was an important requirement. Getting admission in IBA was the greatest achievement of my life. Certainly IBA is the oldest and most reputable institute of Pakistan. Learning at the Institute of Business Administration, Karachi is not confine to the classroom. In addition to the excellent curriculum, IBA provides multiple opportunities for students to engage in various activities to enrich their experience. I appreciate the quality of teaching, and the knowledge and exposure regarding my majors.

I want to see myself in some growth oriented organizations where I would be working in a challenging environment. The place, where I could utilize my theoretical skills and blend those skills with the practical scenario and processes.

The merger of both kinds of sciences I have learnt has added to the positive changes in my academic career, I look forward to the day when I will be in a leading role in a giant multinational pharmaceutical company to make things better and to enhance my skills further.

AI enrichment