Ismat Basheer

Academic

Career

Verbatim text

Ismat Basheer
Marketing
0300-2967615
ismatbasheer@hotmail.com
Date of Birth: August 11, 1992

Educational Qualifications:
BBA 2014 Institute of Business Administration, Karachi 3.23** (82.09%)
A-Levels 2010 The Lyceum School 1A* 1A 3B's
O-Levels 2008 The City School, Darakshan Campus, Karachi 6As, 3Bs
**CGPA up to the 6th Semester

Elective Courses
Consumer Behavior, Advertising, Brand Management, Sales Management, Social Marketing, Media Studies, Philosophy Logic and Ethics.

Major Term Papers | Reports | Projects
• Industrial Analysis on Textile Manufacturing and Export in Pakistan
• Marketing case study on 'The Cakery'
• A social sciences research on 'Teacher's attitudes towards the inclusion of special needs children into primary level mainstream schools in Karachi'
• Consumer Behavior Research on Ice Cream Consumption
• Report on the organizational behavior at Shell Pakistan
• Marketing research on the failure of Wall's Pista Badami
• A research for Production and Operations Management of Tabba Tex
• Report for Ethics on the HP scandal
• Managerial Account Report on Beltexco Ltd
• A regression analysis report for econometrics
• A video presentation on depositioning of brands

Work Experience
Feb 2014 - Jun 2014 :Teachers Assistant for Research Methods in Social Sciences
Jun 2013 - Aug 2013 :11 weeks Internship at Chevron Pakistan Limited - Sales Department
Aug 2012 :4 weeks Social internship at Asma's Montessori
Jun 2012 - Jul 2012 :8 weeks Internship at KASB Initiative - Marketing department
Aug 2011 - Sep 2011 :5 weeks Social internship at Asma's Montessori - Administration

Extra-Curricular Activities
• Volunteer at the Career Development Centre IBA
• Management team – marketing in the Entrepreneurship Society IBA
• Top 10 in Lipton Talent Hunt
• Participant in P&G CEO challenge
• Participant in the 'I Am Earth Conference'
• Received basic training for SPSS and E views