Kainat Iqbal

Academic

Career

Verbatim text

Kainat Iqbal
Marketing
0322-2567875
kainatiqbal@live.com
Date of Birth: May 27, 1991

Educational Qualifications:
BBA 2014 Institute of Business Administration, Karachi 3.39** (84.74%)
A-Levels 2010 The Lyceum School, Karachi A*, A, A
O-Levels 2008 Beaconhouse School System, Karachi 9A*
**CGPA up to the 6th Semester

Elective Courses
Consumer Behavior, Advertising, Brand Management, Foundation of Managerial Entrepreneurship I & II, Family Business Management, Life Career Development.

Major Term Papers I Reports I Projects
• Brand Management Report: “Horlicks & the Category Challenge for GSK”
• Conducted Market Research for Indus Motors Pakistan: “The Case of Falling Car Sales”
• Consumer Behavior Research: “Why Teenage Girls Buy Fancy Shoes”
• Advertising Term Report: “Brand Sense & Multi-Sensory Branding in Pakistan”
• Marketing Issues in Pakistan Case Study: “Farm House Cookies & The Marketing Mix Disaster by EBM”
• Family Business Management Case Study, Family Constitution & Succession Plan on “Al-Barkat Foods”
• Started 2 Entrepreneurial Ventures “Street Pool” and “Desi Delights” for FME I & II
• Analysis of Pakistani Industries: “Porter’s Diamond Model & The Fashion Industry of Pakistan”
• Principles of Management Term Report: “Employee Satisfaction at Engro Foods”

Work Experience
Jul - Aug 2013 :7 weeks Internship at Engro Corp
Aug 2012 till present :Freelance Digital Marketing Projects for Companies in the US
Aug 2011 till present :Private Tuitions for O-Level Students

Extra-Curricular Activities
• Awarded “Best Presenter of the Year” by IBA (2013)
• Team Head and Charter Member of Lion’s Club International (2012)
• Executive Council Member of the IBA Entrepreneurship Society (2011)
• 50% Merit Scholarship at IBA (2010)
• Actor & Director of the Lyceum Annual Drama at PACC & Arts Council (2009 & 2010)
• Taught Underprivileged Children at the Lyceum Home School (2009 & 2010)
• 1st Prize Winner of the Lyceum Science Fair (2009)
• O-Levels Gold Medalist (2008)