Mehak Zahid

Academic

Career

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Educational Qualifications:
BBA 2014 Institute of Business Administration, Karachi 3.46** (84.83%)
A-Levels 2010 Karachi Grammar School 4 A* & 1B
O-Levels 2008 The Mama Parsi Girls’ Secondary School 10 As
**CGPA up to the 6th Semester

Elective Courses
Consumer Behavior, Advertising, Brand Management, Retail Management, Sales Management, Financial Modeling.

Major Term Papers I Projects
• Analyzed the in-store marketing of Unilever’s Surf Excel at various levels in Karachi.
• Evaluated the operations of private broadcasting at CNBC Pakistan.
• Researched on the export competitiveness of Pakistani leather industry.
• Probed the intra-organizational management issues at KESC and Lotte Chemical Pakistan Ltd.
• Explored the retail structure and marketing of Pizza Hut in Karachi.
• Drafted a detailed case study on the launch of Banca at PakQatar Family Takaful Limited.
• Analyzed the IT system of Caltex Chevron.
• Conducted market research on consumer-brand congruence in Karachi for the category of cars.
• Analyzed the batch costing system at Jfrin Pharmaceutical Laboratories.
• Drafted a report on SME issues on Meezan Bank.
• Researched the consumer behavior in the category of formal shoes in females, age group 13 - 16 years.

Work Experience
Aug 2013 :Teaching Assistant for Associate Director Centre for Entrepreneurial Development IBA.
Aug 2013 :4 weeks Internship at Lotte Chemical Pakistan Limited- HR Department
Jun 2013 - Jul 2013 :6 weeks Internship at Engro Fertilizers Limited- Control Audit Department
Aug 2012 - Nov 2012 :16 weeks Internship at Children Cancer Hospital- Social Intern
Feb 2012 - to date :The Bridge School- Volunteer

Extra-Curricular Activities
• Edited and proofread the motivational book “Yes I Can” by Abdus Samad H. Siddiqui.
• Worked as Director Media & Publications for Model United Nations IBA Karachi(MUNIK 2014), as Sub Editor for MUNIK Gazette (MUNIK 2013) and in Publications Team in MUNIK 2012
• Worked as Contributing Editor & Director Participatory Affairs for the HR Club at IBA.
• Arranged mentors from all over Pakistan as part of Mentorship Committee of “INVENT 2012”.
• Worked for the marketing, promotion and corporate affairs teams for “ISERVE’12”.
• Assisted in raising charity in “IBA Charity Carnival 2011” by working in the marketing team.
• Actively contribute articles for IBA newsletter “Perspectives” and Iqra Society magazine “Reconnections”.
• Organized the Literary Society annual play “Rebecca” by working in the management team.

Mehak Zahid
Marketing
0334-3192376
mehak.zahid3@gmail.com
Date of Birth: May 20th 1991