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Sarah Farooq

OTHER-UNCATEGORIZED · 2014

sara.farooq@gmail.com

Phone

0302-2529200

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GitHub

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Academic

Program

BBA

CGPA

3.34

Year

2014

Education

Institute of Business Administration, Karachi

Address

Karachi

DOB

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Career

Current role

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Target role

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Skills

Consumer Behavior, Advertising, Brand Management, Retail Management, Supply Chain Management, Social Marketing, SPSS, Marketing Strategy, Consumer Probe Analysis, Econometrics, Business Plan Competition

Verbatim text

The exact text the LLM saw on the page (or the booklet text from the old import). This is what powers semantic search.

Educational Qualifications:
BBA | 2014 | Institute of Business Administration, Karachi | 3.34** (83.56%)
A-Levels | 2010 | Privately | 1A* & 2Bs
O-Levels | 2008 | St. Michael's Convent School, Karachi | 7As, 1B
**CGPA up to the 6th Semester

Elective Courses
Consumer Behavior, Advertising, Brand Management, Retail Management, Supply Chain Management and Social Marketing.

Major Term Papers I Reports I Projects
• Prepared a Live Case Study on GSK for Managerial Policy Course
• Prepared a detailed Report on Colgate-Palmolive's Supply Chain Management
• Prepared a detailed Brand Management Report on TCS Express and Logistics
• Researched and constructed motivational ladders on music for Consumer Behavior Course
• Prepared a Case Study on Foortal.pk
• Conducted a detailed research using SPSS on “Impact of Ad Appeals on Brand Recall followed by attitude towards the Ad and Brand”
• Prepared a detailed case study “Countering the Counterfeits-A Bonus Tristar case”
• Prepared a report on the Evolution of Promotional Techniques of Surf Excel
• Evaluated Olper’s Marketing Strategies and conducted Consumer Probe Analysis
• Conducted a comparative study on training and development in PIA and Shaheen Airline
• Prepared Econometrics Research Paper on “Urbanization & Its Cause: Change in Education, Agriculture and Service Industry”
• Analyzed and prepared a report on the “Prerequisites of democracy and their relation with good governance in LDCs”
• Critically evaluated Wal-mart’s violation of labor practices on various ethical dimensions and theories

Work Experience
Jun 2013 - Aug 2013 :6 weeks Internship at TCS Express & Logistics Karachi - Marketing & Retail department
Jun 2012 - Aug 2012 :6 weeks Social Internship at Azad Foundation, Karachi

Extra-Curricular Activities
• Editor-In-Chief MUNIK V Gazette, 2013-2014
• Manager Guest Relations IBA HR Summit, 2013
• Writer and Editor in MUNIK IV Gazette, 2013
• Editorial Director H.R Magazine IBA, 2012-2013
• Management Team Member in IBA Iqra Society, 2011-2013
• Management Team Member of INVENT’s Marketing Team, 2012.
• Brand Ambassador of IMARC in Marketing Society, 2012
• Second runner-up for Business Plan Competition, ISERVE- 2012

Sarah Farooq
Marketing
0302-2529200
sara.farooq@gmail.com
Date of Birth: April 14, 1991

Provenance

Source file: Copy of 2014 BBA-BS (CS) Profiles.pdf
From job #289 page 127
Created: 1778236510