Daniyal Akhtar
OTHER-UNCATEGORIZED
· 2014
Email
daniyal.akhtar@khi.iba.edu.pk
Phone
0321-2214300
LinkedIn
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GitHub
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Academic
Program
MBA
CGPA
3.2
Year
2014
Education
Institute of Business Administration
Address
Karachi
DOB
—
Career
Current role
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Target role
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Skills
Consumer Behavior, Advertising, Global Marketing, B2B Marketing, Mobile Marketing, Social Media Marketing, Brand Management, Sales Management, Supply Chain Management, Training Management
Interests / quote
I realized my interest in Marketing during the initial semesters of my undergraduate studies and it was that interest that led me to further pursue my majors in Marketing. I entered into professional life as a customer services representative. Because of my performance in couple of assignments and my ultimate interest that eventually helped me moving to the marketing department. On the job I recognized the need to learn the contemporary marketing approaches, and to further strengthen the basic theories which will not only augment my knowledge about field but will also aid my career progression.
IBA indeed was among the highest weighted options under consideration, partially because of reputation, and fairly because of academics and out-of-class learning opportunities this oldest business school in the region has to offer which altogether dwarfed the other alternatives.
I am proud to be part of IBA's auspicious alumni network and thankful to IBA for strengthening my theoretical concepts and for further enhancing my cognitive skills and of course for providing me this opportunity to study in Malaysia for a semester as an exchange student. I am confident that this mix will help me in my career path.
I envision myself to be part of an organizations where I will be provided with the challenges which will let me utilize my theoretical knowledge and intellectual skills and at the same time help me enhance my practical expertise for the mutual benefit of organization and my own self. I am ardently looking forward to pursue my career in marketing department of a national or multinational which provides performance based growth opportunities and chances to travel.
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Daniyal Akhtar 0321-2214300 daniyal.akhtar@khi.iba.edu.pk Date of Birth: September 11, 1988 Marketing I realized my interest in Marketing during the initial semesters of my undergraduate studies and it was that interest that led me to further pursue my majors in Marketing. I entered into professional life as a customer services representative. Because of my performance in couple of assignments and my ultimate interest that eventually helped me moving to the marketing department. On the job I recognized the need to learn the contemporary marketing approaches, and to further strengthen the basic theories which will not only augment my knowledge about field but will also aid my career progression. IBA indeed was among the highest weighted options under consideration, partially because of reputation, and fairly because of academics and out-of-class learning opportunities this oldest business school in the region has to offer which altogether dwarfed the other alternatives. I am proud to be part of IBA's auspicious alumni network and thankful to IBA for strengthening my theoretical concepts and for further enhancing my cognitive skills and of course for providing me this opportunity to study in Malaysia for a semester as an exchange student. I am confident that this mix will help me in my career path. I envision myself to be part of an organizations where I will be provided with the challenges which will let me utilize my theoretical knowledge and intellectual skills and at the same time help me enhance my practical expertise for the mutual benefit of organization and my own self. I am ardently looking forward to pursue my career in marketing department of a national or multinational which provides performance based growth opportunities and chances to travel. Educational Qualifications: MBA 2014 Institute of Business Administration, Karachi / University of Malaysia, Kuala Lumpur 3.2* (81.56%) BBA 2010 Muhammad Ali Jinnah University, Karachi 3.04 Intermediate 2006 St. Patrick's College, Karachi B (68%) Matriculation 2004 Zeal Public School, Karachi A (81%) *CGPA up to the 2nd Semester Elective Courses Consumer Behavior, Advertising, Global Marketing, B2B Marketing, Mobile Marketing, Social Media Marketing, Brand Management, Sales Management, Supply Chain Management and Training Management. Major Term Papers I Reports I Projects • Developed Marketing plan with a global marketing strategy for Quais designs, Malaysia • Brand audit of Total Pakistan Ltd • Term report on B2B marketing at SICPA Inks Pakistan (pvt) Ltd • Term report on Vodafone's position in UK's mobile marketing value chain • Term report on Surf Excel supply chain • Term project on metaphoric advertising • Research report on Buying Behavior for reefer containers • Developed a business plan for green energy company • Developed a feasibility report for RFID enabled national identity cards • Term Report on strategic instance of Malaysia Debt Ventures Berhad • Term report on training management at PayPal Malaysia • Developed departmental hierarchy with a detailed training Plan for Sumoboleh Bhd, Malaysia • Term report on MIS at TCS • Term report on Brand Management at Tapal • Project report on Medical Tourism in Pakistan Extra-Curricular Activities • Runner up in Indus Motors competition, Battle of brains • Marketing executive for largest student festival in University of Malaysia • Member of seminar society • Advisor in Civic Hackathon Karachi • Winner of cooking competition • Organized multiple large events during academia including picnics, food mela etc.