SAIMA YOUNUS
OTHER-UNCATEGORIZED
· 2016
·
BBA-05168
Email
saima.younus@hotmail.com
Phone
0331-3604024
GitHub
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Academic
Program
BBA
CGPA
3.51
Year
2016
Education
Institute of Business Administration, Karachi
Address
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DOB
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Career
Current role
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Target role
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Skills
MS Office, Presentation, Teamwork, Leadership, Adaptability, Time Management
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UNDERGRADUATE ACADEMIC CATALOGUE 2016 • Brand Management Report: Knorr'S Brand Audit AndImc Mix • Direct Marketing Management Report On Coca Cola • Marketing Issues In Pakistan: Project On Multi Channel Retailing • Consumer Behaviour: Report On Laddering Interview To Understand Behavioural Motivation • Human Resource Management Report On Shan Foods (Pvt) • Methods Of Business Research: Research Project OnIba'S Cafeteria • Management Team-Promotions for THEATRON IBA DRAMAFEST 2015 • Was involved in social media activation, handled social media accounts of the event on Facebook, twitter, Instagram etc. Created taglines and helped to devise a marketing strategy to captivate the target audience. • Participated in the case study competition CEO CHALLENGE 2014-15 by P&G. • Participated in Cooking Competition by Shan Foods (Pvt.) ltd at IBA. • Completed 10 hours of voluntary teaching as a member of the In-housing society in A levels. Educational Qualifications: BBA 2016 Institute of Business Administration, Karachi 3.51 A-Level 2012 Private 3B O-Level 2010 The City School 1A*, 4A, 3B, 1C Work Experience Extra-Curricular Activities Elective Courses SAIMA YOUNUS Marketing Consumer Behaviour Brand Management Direct Marketing Advertising Performance and Compensation Management Retail Management Jun 2015 - Jul 2015 | THE CODE IT COMPANY | Digital Marketing Intern • Handled application marketing on social media.Was in-charge of two major marketing projects which involved digital marketing,proposalmaking,research and analysis, getting sponsors on board and revenue generation for the company.Facilitated in the organizing of the website. Oct 2013 - Dec 2013 | ALL PAKISTAN WOMEN'S ASSOCIATI | Social Intern • Did research work related to women empowerment.Worked with the APWA team to make preparations for the 20th triennial conference of APWA. Jun 2012 - Jun 2012 | AFZAAL MEMORIAL THALASSEMIA FOUNDATION | Social Intern • Completed Clinical and Thalassemia Daycare training as Apprentice. Worked in MRD and maintained patients data files. Participated in Blood donors day. Completed a survey of 100 Thalassemia patients. Jul 2011 - Jul 2011 | ZIAUDDIN UNIVERSITY HOSPITAL | Social Intern • Completed 64 credit hours in the three week Internship Program. Worked in various departments, and took part the medical camp organised by the CSR. Honors & Awards • Was awarded the Runner-up position for culinary skills in cooking competition by Shan Foods (Pvt.) Ltd Dec 2013 • Awarded with 25% scholarship on merit in A levels. Aug 2010 Skills Major Term Papers I Reports I Projects PAGE 134 saima.younus@hotmail.com saima.younus@khi.iba.edu.pk 0331-3604024 https://www.linkedin.com/in/saima-younus-b86235b5?trk=hp-identity-name BBA-05168 • MS Office, Presentation, Teamwork, Leadership , Adaptability & Time Management