MUNIRA AHMED

Academic

Career

Verbatim text

UNDERGRADUATE
ACADEMIC
CATALOGUE 2016
Educational Qualifications:
Work Experience
Extra-Curricular Activities 
Elective Courses
Honors & Awards
Skills
Major Term Papers  I  Reports  I  Projects
• Business Strategy and Consultation: Analysis of the strategic goals and objectives of the BMW group  
 
Findings presented at Imperial College London
• Consumer Behaviour: Research based report -Behaviour analysis and subsequent research into the buying  
 
patterns of Vaseline consumers 
• Marketing Issues in Pakistan: Case Study Project-Critical overview of the rebranding of KESC to K- electric
• Brand Management: Report on the Brand Audit of Blue Band
• Research Methods in Social Sciences: Perception study on the ranking of IVS as an elitist Institute
• Analysis of Pakistani Industries: Report- An in-depth view of the overall functioning of the Pharmaceu tical  
 
Industry of Pakistan
BBA 
2016 
Institute of Business Administration, Karachi 
3.26
BSC 
2015 
Imperial College London 
A
A-Level 
2012 
Beconhouse School System 
2B,1C
O-Level 
2010 
Beconhouse School System 
1A*, 2As, 7Bs
MUNIRA AHMED
Entrepreneurship & Marketing
Sep 2014 - Aug 2015 | WomenX - Project of World Bank | Executive Assistant 
• Served as primary liaison between the participants and the management at the weekly session held at IBA 
Jun 2015 - Jul 2015 | SHEOPS | Marketing Intern
• Responsible for rebranding, including designing, developing and executing social media campaigns 
Sep 2013 - May 2015 | Center of Entrepreneurial Development at IBA | Mentorship 
• Advised and consulted the FME course students who are in the process of starting their own business startups.
Oct 2013 - Oct 2014 | Center of Entrepreneurial Development at IBA | Executive Coordinator
• Complied, computed and built the “CED archive” - A document which contains over and about fifteen hundred  
 
contact information of all the entrepreneurs associated with IBA.
May 2014 - Aug 2014 | Stallion Deliveries | Business Development Intern
• Created and integrated marketing/PR campaigns. Secondary focus was on service innovation and service  
 
 
 
development
Business Strategy and Consultation, Consumer Behavior,  Advertising,  Integrated Marketing Communi-
ication, Foundation of Management and Entrepreneurship, Brand Management,  Retail Management,  
Dynamics of Distribution and Logistics.
PAGE
297
muniraahmed_11@hotmail.com
munira.ahmed@khi.iba.edu.pk
0334-3993771
https://pk.linkedin.com/in/munira-ahmed-8aa5b759
BBA-05561 
•  Communication:  - Urdu:  Native speaker - English: written- excellent, spoken- excellent 
•  American Sign Language: Basic  - Arabic:  Basic  
•  Excellent Interpersonal skills   
•  Software: MS Word, PowerPoint, and Excel: Proficient Level SPSS: Basic Level.
• One of the two individuals selected from Pakistan by 3M, to represent them at their gulf head quarters for a case  
 
study competition. 
• Attended Harvard Project for Asian and International Relations- HPAIR 2016 in the Corporate Leadership Panel
• Won the Case Study Competition at HPAIR 2016
• Represented Pakistan at the United Nation’s Youth Conference 2016, held at the UN headquarters
• Awarded 50 % Scholarship to undertake an elective at Imperial College London, by IBA
• Received the outstanding diplomat award at MUNTR 2015
• Received “presenter of the year award” at the annual CED award ceremony
• Chaired committees at MUNIK III, IV, V, VI and VII, as well as at various other MUNs hosted by other institutions
• Built the CED archive that is now in possession of CED- IBA and is currently being used by the management
• Convener, IBA ITERATE Debating Championship 2013 and was Director Parliamentary debates at ENIGMA, 2013
• Chosen from IBA, to host a ceremony on behalf of the government of Pakistan, Jan 2016
 
availed the scholarship and did an elective in Business Strategy and Consultation,  Jan 2016
• Public Speaking 
• Reading 
• Traveling   
• Cooking