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SHANZEH ZUBAIR AZIZ

OTHER-UNCATEGORIZED · 2021
Email
szubairaziz@khi.iba.edu.pk
Phone
923062962589
LinkedIn
https://www.linkedin.com/in/shanzeh-zubair-aziz/
GitHub

Academic

Program
BBA
CGPA
3.09
Year
2021
Education
Institute of Business Administration
Address
Karachi
DOB

Career

Current role
Target role
Skills
Adaptable, Collaboration & Coordination, Editing, Leadership, Multitasking, Problem Solving, Research, Time Management, Analytical Skills/Data Analysis, Content Management/Marketing, Fashion Designing, Listening, Preparing Written Documents, Project Management, Social Media Management, Writing, Being Thorough, Decision Making, Flexibility, Meeting Deadlines, Presentation, Quick Learner, Supervision/Leadership, Event Management, Coaching/Counseling/Mentoring, Digital Marketing, Interpersonal Communication, Microsoft Office Skills, Prioritizing, Report Writing, Teamwork

Verbatim text

The exact text the LLM saw on the page (or the booklet text from the old import). This is what powers semantic search.
SHANZEH ZUBAIR AZIZ
szubairaziz@khi.iba.edu.pk
923062962589
BBA

EDUCATION
DEGREE/PROGRAM	YEAR OF GRADUATION	INSTITUTION	CGPA/PERCENTAGE
Bachelors	June 2021	Institute of Business Administration, Karachi	3.09
Higher Secondary School Program	2017	Nixor College	---
Secondary School Program	2015	Bay View Academy	---

ELECTIVES
Brand management, social media marketing, digital marketing, sales management, introduction to marketing analytics

MAJOR TERM PAPERS / RESEARCH WORK / PROJECTS
• Final Term Report/ Brand Audit - Physiogel: Extensive primary and secondary research on the skincare brand, Physiogel (GSK Consumer Healthcare Pakistan Limited), with visits to 12 retail outlets in Karachi to analyze the brand's retailing strategy.
• Final Term Report - Dipitt: Primary and secondary research with data analysis using R Studio on the consumption of Dipitt sauces to understand consumer awareness and preference towards the brand in Pakistan.
• Final Term Report - Unilever: Final Term Report on the recruitment process of Unilever Pakistan.
• Management Term Project: Introduced a local street food brand, designed the brand's marketing campaign and organized and managed the event "City Fest 2.0" at IBA.
• Digital Marketing Final Term Project: Created a personal brand website using WordPress. Headed a group of 5, designed 8 ad creatives and executed a Facebook Advertising campaign for a local e-commerce startup business.
• Social Media Marketing Project: Conducted Social Media Audits and analyzed trends, topics and sentiments of Subway Pakistan, Clucky's Pakistan and Airlift Pakistan and created a Social Media Marketing Strategy for a hypothetical fast-food brand.

WORK/INTERNSHIP EXPERIENCE
TENURE/DURATION	NAME OF THE COMPANY	DESIGNATION/POSITION
19 Oct 2020 - 19 Dec 2020		Digital Strategy Intern
Company Name: AMZ One Step - Produced, revised and edited 50 scripts and screenplays for Amazon product videos for over 30 Amazon sellers. - Generated content ideas to enhance the company's social media presence. -Optimized the company's website content for SEO. -Edited LinkedIn posts for the company's CEO.
15 Jun 2019 - 29 Jun 2019	UJALA - Parent's Voice Association	Summer Intern
Mentored mentally handicapped individuals through various skill-building activities.

INTEREST/SKILLS/EXTRACURRICULAR ACTIVITIES/COCURRICULAR ACTIVITIES
• Adaptable
• Collaboration & Coordination
• Editing
• Leadership
• Multitasking
• Problem Solving
• Research
• Time Management
• Analytical Skills/Data Analysis
• Content Management/Marketing
• Fashion Designing
• Listening
• Preparing Written Documents
• Project Management
• Social Media Management
• Writing
• Being Thorough
• Decision Making
• Flexibility
• Meeting Deadlines
• Presentation
• Quick Learner
• Supervision/Leadership
• Event Management
• Coaching/Counseling/Mentoring
• Digital Marketing
• Interpersonal Communication
• Microsoft Office Skills
• Prioritizing
• Report Writing
• Teamwork

AI enrichment

Shanzeh Zubair Aziz holds a BBA from IBA Karachi with a focus on marketing, digital strategy, and brand management. Her experience includes a digital strategy internship at AMZ One Step and academic projects involving brand audits, SEO optimization, and social media campaign execution.
Skills (AI)
["Digital Marketing", "Social Media Management", "SEO", "Content Creation", "Brand Management", "Data Analysis", "Project Management", "R Studio", "WordPress", "Facebook Advertising", "Market Research", "Microsoft Office"]
Status: ai_done
Provenance
Source file: 2021 PB_BBA 2021.pdf
From job #261 page 157
Created: 1778173891