SOHA NAUMAN SHAIKH
OTHER-UNCATEGORIZED
· 2021
Email
snaumanshaikh@khi.iba.edu.pk
Phone
300-036-3446
LinkedIn
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GitHub
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Academic
Program
BBA
CGPA
3.3
Year
2021
Education
Institute of Business Administration, Karachi
Address
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DOB
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Career
Current role
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Target role
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Skills
Adaptable, Conflict Management/Resolution, Flexibility, Microsoft Office Skills, Teamwork, Analytical Skills/Data Analysis, Content Management/Marketing, Interpersonal Communication, Multitasking, Time Management, Being Thorough, Critical Thinking, Leadership, Quick Learner, Event Management, Collaboration & Coordination, Digital Marketing, Meeting Deadlines, Social Media Management
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SOHA NAUMAN SHAIKH snaumanshaikh@khi.iba.edu.pk 300-036-3446 BBA EDUCATION DEGREE/PROGRAM YEAR OF GRADUATION INSTITUTION CGPA/PERCENTAGE Bachelors June 2021 Institute of Business Administration, Karachi 3.3 Higher Secondary School Program 2016 The Lyceum School --- Secondary School Program 2015 Beaconhouse School System --- ELECTIVES Advertising, Analytical approach to marketing decisions, Digital marketing, Sales management, B2b marketing, Retail management MAJOR TERM PAPERS / RESEARCH WORK / PROJECTS • Marketing to Bottom of Pyramid regarding Purchase Trends: 10 in-depth interviews and creation of a video using Filmora • Analytical Approach to Marketing Decisions: Developed a supervised machine learning model to identify highest hotel booking customer segments and their prediction to improve overall profitability – Linear Regression on MS Excel and PowerBI Visualization • Shan Foods Ad Campaign: Curating an ad brief for an equity builder campaign on Shan Foods WORK/INTERNSHIP EXPERIENCE TENURE/DURATION NAME OF THE COMPANY DESIGNATION/POSITION 25 Jan 2021 - 16 Apr 2021 Procter & Gamble Pakistan (Pvt) Limited Brands Intern 15 Jan 2021 - 31 May 2021 L'Oreal Pakistan Experiential Learning Project 30 Jul 2020 - 30 Aug 2020 Bayer Crop Science (Pvt.) Limited Marketing Intern 29 May 2020 - 29 Jul 2020 FOODPANDA Commercial Intern 1 Jan 2020 - 31 Jan 2020 L'Oreal Pakistan Project Trainee 1 Jul 2018 - 13 Jul 2018 MAKE A WISH FOUNDATION Social Intern INTEREST/SKILLS/EXTRACURRICULAR ACTIVITIES/COCURRICULAR ACTIVITIES • Adaptable • Conflict Management/Resolution • Flexibility • Microsoft Office Skills • Teamwork • Analytical Skills/Data Analysis • Content Management/Marketing • Interpersonal Communication • Multitasking • Time Management • Being Thorough • Critical Thinking • Leadership • Quick Learner • Event Management • Collaboration & Coordination • Digital Marketing • Meeting Deadlines • Social Media Management
AI enrichment
Soha Nauman Shaikh holds a BBA from IBA Karachi with a 3.3 CGPA and has completed multiple internships in marketing and commercial roles at companies like Procter & Gamble, L'Oreal, and Foodpanda. Her experience includes executing brand campaigns, conducting market research, and utilizing data analysis tools for decision-making.
Skills (AI)
["Digital Marketing", "Data Analysis", "Content Management", "Social Media Management", "Microsoft Office", "PowerBI", "Linear Regression", "Event Management", "Brand Management", "Market Research", "Communication", "Teamwork"]
Status: ai_done