AREEBA ASAD

Academic

Career

Verbatim text

AREEBA ASAD
a.asad_18454@khi.iba.edu.pk
323-251-5070
MBA-Morning
EDUCATION
DEGREE/PROGRAM
YEAR OF GRADUATION
INSTITUTION
CGPA/PERCENTAGE
Masters Program
Dec 2021
Institute of Business Administration, Karachi
3.4
Bachelors
2016
University Of karachi
3.25
Higher Secondary School Program
2012
Defence College for Women Phase VIII
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ELECTIVES
Project management , Brand management , Digital marketing , Marketing analytics , Business analytics and decision making , Entreprenurial management , Strategic human resource
management , Training and development , Performance and compensation management ,
MAJOR TERM PAPERS / RESEARCH WORK / PROJECTS
X Culture: Worked in an international team of students from USA, Honduras, Germany and Hungary to create. expansion plan for an italian Winery
IPL Health Care : Provided re-launching strategy of existing brands for IPL Health Care (Searle Pharmaceuticals)
WORK/INTERNSHIP EXPERIENCE
TENURE/DURATION
NAME OF THE COMPANY
DESIGNATION/POSITION
31 Oct 2017 - 3 Aug 2019
TPS Pakistan PVT LTD
Senior Technical Writer
Revamped documentation for entire product line. Aided in extablishing new work processes. Trained and developed team members. Set up and managed TPS Developer Portal.
Collaborated with a diverse team of Business Analysts, Developers, QAs to create monthly product documentation.
24 Mar 2017 - 30 Oct 2017
Multinet Pakistan Private Limited
Executive Sales and Account Manager (International Business Unit)
Coordinated with international partners to drive sales. Created and maintained sales reports and records. Assisted in creation of marketing materials for international marketing
events. Assisted in event planning.
INTEREST/SKILLS/EXTRACURRICULAR ACTIVITIES/COCURRICULAR ACTIVITIES
Adaptable
Analytical Skills/Data Analysis
Collaboration & Coordination
Content Management/Marketing
Digital Marketing
Proposal Writing
Quick Learner
Report Writing
Writing
PERSONAL STATEMENT (FOR MBAS ONLY)
To apply both my technical knowledge and business acumen for creating impactful software
solutions. To work in a team of innovators where my strong analytical skills, high learning
capability and overall conscientious attitude, will help achieve both business goals and
strategic vision of the team.