HASHIR ADNAN
OTHER-UNCATEGORIZED
· 2022
·
16843
Email
h.adnan.16843@khi.iba.edu.pk
Phone
308-283-4063
LinkedIn
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GitHub
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Academic
Program
BBA
CGPA
3.49
Year
2022
Education
Institute of Business Administration, Karachi
Address
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DOB
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Career
Current role
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Target role
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Skills
Analytical Skills/Data Analysis, Digital Marketing, Negotiation, Project Management, Social Media Management, Brand management, Consumer behavior, Digital marketing, Advertising, Analytical approach to marketing decisions, Social media marketing, Supply chain management
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HASHIR ADNAN h.adnan.16843@khi.iba.edu.pk 308-283-4063 BBA EDUCATION DEGREE/PROGRAM YEAR OF GRADUATION INSTITUTION CGPA/PERCENTAGE Bachelors June 2022 Institute of Business Administration, Karachi 3.49 Higher Secondary School Program 2018 St. Patrick's High School --- Secondary School Program 2016 St. Patrick's High School --- ELECTIVES Brand management , Consumer behavior , Digital marketing , Advertising , Analytical approach to marketing decisions , Social media marketing , Supply chain management , MAJOR TERM PAPERS / RESEARCH WORK / PROJECTS Brand Audit-Indus Motors Company : Conducted a detailed Brand Audit of Toyota Yaris by identifying brand challenges and analyzing consumer associations through secondary and primary research with 4 showrooms. Digital Marketing: Launched digital marketing campaigns for a startup through Facebook/Instagram ads and SEO optimizing website to increase website traffic which generated a reach of 20,000. Consumer Research: Identified consumption pattern, brands usage and purchase category by interviewing 10+ households affected by pandemic containing essential insights for FMCGs to adopt. WORK/INTERNSHIP EXPERIENCE TENURE/DURATION NAME OF THE COMPANY DESIGNATION/POSITION 14 Jun 2021 - 26 Jul 2021 Ismail Industries Limtied Sales Intern Identified underperforming distributions out of 1200+ distributions to increase efficiency, assists in Sales Call Training of 300+ DSRs and conduced primary research with 20+ retailors to identify market gaps 1 Feb 2022 - 8 May 2022 Noon Academy Project Trainee Generated Potential leads and conducted on ground activation campaigns to increase brand penetration and awareness. Conducted Market sizing research and convinced corporations for sponserships INTEREST/SKILLS/EXTRACURRICULAR ACTIVITIES/COCURRICULAR ACTIVITIES Analytical Skills/Data Analysis Digital Marketing Negotiation Project Management Social Media Management HONORS & AWARDS (OPTIONAL) Was part of the Deans list of IBA for two consecutive semesters for outstanding academic performance. Was part of the limited batch of students who were awarded 50% merit scholarship for two years in A-levels at St. Partrick's High School.