IBTEHAJ-UD-DIN AHMED
OTHER-UNCATEGORIZED
· 2022
Email
i.ahmed.17340@khi.iba.edu.pk
Phone
320-027-0602
LinkedIn
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GitHub
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Academic
Program
BBA
CGPA
3.04
Year
2022
Education
Institute of Business Administration, Karachi
Address
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DOB
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Career
Current role
Project Trainee at Noon Academy
Target role
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Skills
Analytical Skills/Data Analysis, Business Development/Management, Content Management/Marketing, Digital Marketing, Flexibility, Interpersonal Communication, Leadership, Negotiation, Persuasive, Presentation, Project Management, Public Speaking, Teamwork, Event Management
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IBTEHAJ-UD-DIN AHMED i.ahmed.17340@khi.iba.edu.pk 320-027-0602 BBA EDUCATION DEGREE/PROGRAM YEAR OF GRADUATION INSTITUTION CGPA/PERCENTAGE Bachelors June 2022 Institute of Business Administration, Karachi 3.04 Higher Secondary School Program 2017 Adamjee Government Science College --- Secondary School Program 2015 Army Public School --- ELECTIVES Intro to marketing analytics , Brand management , MAJOR TERM PAPERS / RESEARCH WORK / PROJECTS Brand Audit - KIA Sportage: Analyzed the marketing mix for KIA Sportage , its brand image, association, persona and strategy. Performed SWOT & Competitor analysis. Identified the Branding elements, conducted surveys and interviews to get into product nitty gritties. Presented the findings along with recommendations to enhance the product to the KIA Sportage team. Marketing Audit Abbott laboratories - Pediasure: Analyzed the promotional mix, marketing and distribution strategy of the brand. Assisted in positioning of the brand. Business Growth Action Plan: Business Growth Action Plan for a local startup Eternite Planners. Plan included a 2-year strategy for marketing campaigns, SMART goals, potential partnerships, and cost analysis, Retail Proposal - Cheese Market: Analyzed the cheese market in Pakistan. Identified the market gaps; launched a pilot with a new brand in the locality. WORK/INTERNSHIP EXPERIENCE TENURE/DURATION NAME OF THE COMPANY DESIGNATION/POSITION 15 Jan 2022 - Noon Academy Project Trainee B2B partnerships with businesses for Noon Noble Program, B2B partnerships with local academies, Supply acquisition, & Brand Activation. INTEREST/SKILLS/EXTRACURRICULAR ACTIVITIES/COCURRICULAR ACTIVITIES Analytical Skills/Data Analysis Business Development/Management Content Management/Marketing Digital Marketing Flexibility Interpersonal Communication Leadership Negotiation Persuasive Presentation Project Management Public Speaking Teamwork Event Management