RAMSHA NAJAM KAZI
OTHER-UNCATEGORIZED
· 2022
Email
r.najam.17479@khi.iba.edu.pk
Phone
333-220-5649
LinkedIn
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GitHub
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Academic
Program
BBA
CGPA
3.19
Year
2022
Education
Institute of Business Administration, Karachi
Address
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DOB
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Career
Current role
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Target role
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Skills
Analytical Skills/Data Analysis, Artistic/Creative/Innovative, Digital Marketing, Entrepreneurial, Leadership, Microsoft Office Skills, Networking, Persuasive, Presentation, Problem Solving, Public Speaking, Teamwork
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RAMSHA NAJAM KAZI r.najam.17479@khi.iba.edu.pk 333-220-5649 BBA EDUCATION DEGREE/PROGRAM YEAR OF GRADUATION INSTITUTION CGPA/PERCENTAGE Bachelors June 2022 Institute of Business Administration, Karachi 3.19 Higher Secondary School Program 2018 Foundation Public School --- Secondary School Program 2016 MCCS --- ELECTIVES Analytical approach to marketing decisions , Foundations of management and entrepreneurship , Consumer behavior , Retailing , B2b marketing , Advertising , Supply chain management , MAJOR TERM PAPERS / RESEARCH WORK / PROJECTS Logistic Regression Model: Spearheaded the logistic Regression Model for Credit Application Approval by carrying out data cleaning; created independent and dependent variables; tested the model; and suggested improvements in the process. Product Development Report: Created a product development strategy for disposable kitchen sponges with a marketing, and projected financial feasibility. Comparative Analysis of Marketing Mix: Explored the marketing mix of Dove and SkinWhite, and their market competitiveness by conducting primary research through retailers’ survey. Financial Analysis: Analyzed financial statements of Artistic Denims and FFC vs. Engro Corporation with an emphasis on the effect of changing capital structure on the company’s performance WORK/INTERNSHIP EXPERIENCE TENURE/DURATION NAME OF THE COMPANY DESIGNATION/POSITION 7 Jul 2021 - 31 Aug 2021 Digital Marketing Intern Generated 2 leads everyday for 6 Jun 2020 - 15 Jul 2020 coded minds Marketing Intern Ensured ambassadors' engagement by guiding them and creating content for social media platforms; implemented new marketing strategies which increased social media engagement and the number of clients by 26 1 Jul 2019 - 9 Aug 2019 Deloitte Yousuf Adil Forensic and Consulting Intern Eliminated the risk of the company by masking their 9 actual Municipal Finance Audit's confidential reports; carried out Data Identification by making the reports unidentifiable for clients in order for them to be uploaded on Quals on Deloitte resources 1 Apr 2019 - 7 Dec 2019 JETZY HR Intern Drafted and implemented social media marketing strategy for Instagram; collaborated with influencers and bloggers to expand Jetzy's reach 10 Sep 2018 - 7 Dec 2018 Top5 Brand Ambassador Strategized marketing campaigns which increased the number of downloads of their app by 2000 INTEREST/SKILLS/EXTRACURRICULAR ACTIVITIES/COCURRICULAR ACTIVITIES Analytical Skills/Data Analysis Artistic/Creative/Innovative Digital Marketing Entrepreneurial Leadership Microsoft Office Skills Networking Persuasive Presentation Problem Solving Public Speaking Teamwork HONORS & AWARDS (OPTIONAL) AS Level high achiever Earned scholarships from the State Bank of Pakistan in 2017, 2018, 2019, 2020, and 2021 respectively, and from Foundation Public School A-Levels for the entire tenure of AS Won the IBA Battle of Consultants Competition 2.0'