NAEEM ULLAH BAIG
OTHER-UNCATEGORIZED
· 2023
·
19318
Email
n.baig_19318@khi.iba.edu.pk
Phone
317-920-0864
LinkedIn
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GitHub
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Academic
Program
BBA
CGPA
3.54
Year
2023
Education
Institute of Business Administration, Karachi
Address
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DOB
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Career
Current role
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Target role
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Skills
Digital marketing, Consumer behaviour, Marketing analytics, Introduction to trade marketing, Nvivo, excel, Figma, Xd, Pivot tables, lookups, Pivot charts, NPV, IRR, payback periods, qualitative research, brand perception, marketing strategy, HR management, focus groups discussion, coding, themes, wireframes, mockups, Prototype, financial analysis, evaluation, Formatting document, Data entry, conducting surveys, career planning, motivational lecture, Grading, UX/UI Design, mobile applications, websites
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NAEEM ULLAH BAIG n.baig_19318@khi.iba.edu.pk 317-920-0864 BBA EDUCATION DEGREE/PROGRAM YEAR OF GRADUATION INSTITUTION CGPA/PERCENTAGE Bachelors June 2023 Institute of Business Administration, Karachi 3.54 Higher Secondary School Program 2019 Aga Khan Higher Secondary School --- Secondary School Program 2017 Aga Khan Higher Secondary School --- ELECTIVES Digital marketing , Consumer behaviour , Marketing analytics , Introduction to trade marketing , MAJOR TERM PAPERS / RESEARCH WORK / PROJECTS Red bull-Marketing Project : • Carried out qualitative research about brand perception of customer by visiting different retail outlets in Karachi and interviewing customers. Based on the research developed and suggested marketing strategy Procter& Gamble -Human Resource management : • Conducted interviews with the Human resource manager at P&G and their Marketing Manager to find out how P&G was able to tackle covid-19 at workplace. Based on our research suggested new policies to overcome the impact of covid and increase employee’s productivity. Spices Market in Pakistan - Business Research: I conducted a research through interviews and focus groups discussion to find out the factors affecting the purchase behavior of consumers in buying branded and unbranded spices in Pakistan. I used Nvivo and excel to analysis the data through coding and themes. Product Design Project: I used Figma and Xd to design an mobile application for home maintenance services. After doing research about the consumer preferences and competition in the market. I designed initial wireframes which were latter improved through user research to develop mockups and final Prototype of the app called EasyKam. OGDCL_Financial Analyisis: I did a five years of financial analysis of OGDCL on excel analyzing quarter and annual financial reports. t I used Pivot tables, lookups, and Pivot charts to analyze their data and calculated future cash flows and investment influencing factors such as NPV, IRR, and payback periods for OGDCL WORK/INTERNSHIP EXPERIENCE TENURE/DURATION NAME OF THE COMPANY DESIGNATION/POSITION 17 Jun 2020 - 4 Aug 2020 Aga Khan Rural Support Program Marketing Intern Intern at entrepreneurship department, work experience include evaluation, Formatting document, Data entry, conducting surveys and assisting Institutional development department in development activities 17 Dec 2019 - 18 May 2020 The Citizens Foundation Social Intern Social Intern as an Assistant Team lead at Alumni Development program, conducted one on one sessions with High school students to guide them about career planning and delivered motivational lecture to students 17 Aug 2021 - 21 Dec 2021 IBA Karachi Teaching Assistant Assisting instructor in Grading assignment, quizzes projects and term papers. 4 Jun 2022 - 26 Aug 2022 UX/UI Designer assisted senior designer in developing mockups and prototypes of mobile applications and websites. Also worked with my mentor on a project called