MUHAMMAD ANAS HASHAM

Academic

Career

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Linkedin Profile
MUHAMMAD ANAS HASHAM
m.hasham.21979@khi.iba.edu.pk
307/086-1021/03007046300
BBA
CAREER OBJECTIVE
To work with dynamic organizations to dive deep into the world of Sales and Marketing. Solving problems and making a way out is my
hobby. I aspire to accept challenges, learn, and evolve every day. Eager to contribute towards mutual success.
EDUCATION
DEGREE/PROGRAM
YEAR OF GRADUATION
INSTITUTION
CGPA/PERCENTAGE
City
BBA
June 2024
Institute of Business Administration, Karachi
3.28
HSC
2020
Zakariya Boys college
92.09%
Layyah
SSC
2018
Other, Layyah
92.81%
MAJORS
Marketing
INTERNSHIP/WORK EXPERIENCE(S)
DESIGNATION
NAME OF THE COMPANY
TENURE/DURATION
Intern
A.F. Ferguson & Co.
9 Oct 2023 - 22 Nov 2023
Worked as Intern at A.F. Ferguson (PWC) in their People and Organization Department, where I worked on projects for external clients
from banking and textile industry. Devised various organization policies, role clarifications and Job descriptions.
Sales Intern
Nestle Pakistan Ltd.
17 Jul 2023 - 25 Aug 2023
Mapped potential sales opportunities for Nestle Professionals specific products by doing field and customer visits to their strategic and
high priority segment B&I. Tapped new customers, held product trials for NP specific products (Karak and Kashmiri).
Product development and Marketing Intern
Feroze1888 Mills Limited
15 Jun 2022 - 2 Aug 2022
Devised a marketing proposal for fire retardant terry products, marketed them and received from Wilko. In my second project, I
formulated a consultancy proposal for the Central Innovation Forum, I identified weak areas and proposed a smoother way that
increased productivity of CIF by 30%.
ELP Trainee
L`Oreal Pakistan
15 Jan 2024 - 20 May 2024
Performed consumer study on most impactful medium (TV vs YT vs Meta vs TikTok) across different audience SECs and generations and
identified the widely used mediums by SEC A and A+. Assessed the media consumption pattern of people from SEC A and A+ to launch
tailored marketing campaigns for L'Oréal Professional product division to ensure better conversions.
HONORS/AWARDS AND OTHER RECOGNITIONS
1st position in district Layyah in SSC
Awarded with chief minister laptop scheme.
Winner of Hult Prize (International Business idea pitching competition) from IBA.
SKILLS AND COMPETENCIES