SHIZA AMIN

Academic

Career

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Linkedin Profile
SHIZA AMIN
s.amin.21609@khi.iba.edu.pk
334/363-5552/03008226628
BBA
CAREER OBJECTIVE
Aspiring Product Manager with a foundation in product strategy and user experience design. Actively pursuing growth opportunities to
contribute dynamic insights and skills to a forward-thinking team. Eager to leverage my current skills and acquire new ones in a
collaborative and innovative environment.
EDUCATION
DEGREE/PROGRAM
YEAR OF GRADUATION
INSTITUTION
CGPA/PERCENTAGE
City
BBA
June 2024
Institute of Business Administration, Karachi
3.37
A-Level
2020
Nixor College
A A B
Karachi
o-level
2018
Jaffar Public School, Kalam
A* A* A A A A A A C
MAJORS
Marketing
INTERNSHIP/WORK EXPERIENCE(S)
DESIGNATION
NAME OF THE COMPANY
TENURE/DURATION
Management Trainee
WonderTree
6 Jan 2023 - 30 Nov 2023
Executed dynamic B2B and B2C strategies, fueling revenue growth and market expansion. Led the redesign of digital assets, elevating
lead generation by 15%. Collaborated on targeted marketing, achieving 22% increase in user acquisition and engagement. Managed end to end hiring processes, cultivating a high performance team. Enhanced user experience through customer feedback, driving a 10% increase in retention rates
Product Management Intern
SmartBenefits
4 Jun 2022 - 4 Aug 2022
Translated product strategy into detailed requirements, prototyped user experiences, and crafted UI elements. Optimized the purchase
journey, achieving a 12% increase in conversion rates. Successfully executed the GTM strategy for launch of digital assets by utilizing market research, cross functional collaboration, and data driven insights
TRAINING AND WORKSHOP(S)
Product Led Growth Micro Certification
Product Strategy Micro-Certification (PSC)™
Product Analytics Micro-Certification (PAC)™? - Product School
Product Design
Product Marketing
SKILLS AND COMPETENCIES
Digital Marketing - (INTERMEDIATE)
Project Management - (INTERMEDIATE)
Task Delegation - (ADVANCE)