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MARIAM ISHTIAQ

OTHER-UNCATEGORIZED · 2025 · 24712
Email
m.ishtiaq.24712@khi.iba.edu.pk
Phone
342/219-8539/03422198539
LinkedIn
GitHub

Academic

Program
BBA
CGPA
2.37
Year
2025
Education
Institute of Business Administration, Karachi
Address
Karachi
DOB

Career

Current role
Target role
Skills
communication, marketing, research, strategy, content development, AI, digital innovation, HubSpot, email campaigns, LinkedIn ad campaigns, sales funnel, copywriting
Interests / quote
Currently a rising senior at IBA, I'm pursuing a BBA degree with a major in marketing. Highly enthusiastic about all things marketing and tech, I've developed a newfound passion for AI and its application in the public sector. With experience in both the startup industry and agencies, I bring a diverse perspective to the table. Skilled in communication, marketing, research & strategy, and content development. Passionate for growth and digital innovation, as I believe every business deserves to harness the power of technology to reach its full potential and create lasting impact. I exhibit an entrepreneurial mentality and am eager to adapt and learn in different environments.

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Linkedin Profile
MARIAM ISHTIAQ
m.ishtiaq.24712@khi.iba.edu.pk
342/219-8539/03422198539
BBA
CAREER OBJECTIVE
Currently a rising senior at IBA, I'm pursuing a BBA degree with a major in marketing. Highly enthusiastic about all things marketing and
tech, I've developed a newfound passion for AI and its application in the public sector. With experience in both the startup industry and
agencies, I bring a diverse perspective to the table.
Skilled in communication, marketing, research & strategy, and content development. Passionate for growth and digital innovation, as I
believe every business deserves to harness the power of technology to reach its full potential and create lasting impact. I exhibit an
entrepreneurial mentality and am eager to adapt and learn in different environments.
EDUCATION
DEGREE/PROGRAM
YEAR OF GRADUATION
INSTITUTION
CGPA/PERCENTAGE
City
BBA
June 2025
Institute of Business Administration, Karachi
2.37
HSC
2021
Government Degree College SRE Majeed
A1
Karachi
SSC
2019
St. Joseph's Convent School, Karachi
A1
MAJORS
Marketing
INTERNSHIP/WORK EXPERIENCE(S)
DESIGNATION
NAME OF THE COMPANY
TENURE/DURATION
Digital Marketing Intern
Skyray Ventures
1 Feb 2023 - 28 Apr 2023
Market Research Intern
BYTE (YC S20)
1 May 2023 - 28 Jul 2023
Automated all sales and marketing workflow using HubSpot and assisted in the development and execution of email and LinkedIn ad
campaigns. Conducted thorough, in-depth research into emerging food trends, facilitating the acceleration of our US expansion
strategy. And assisted sales team in organizing the sales funnel. Played a key role in developing direct and indirect copy (email and
social media ads) as well as optimized Byte's landing page by generating smart copy.
Marketing Intern
Nutrilov
3 Jul 2023 - 18 Aug 2023
Partnership Associate Intern
VisionRD
23 Jan 2023 - 31 Mar 2023
Partnership Associate
VisionRD
1 Apr 2023 - 31 May 2023
VisionRD
1 Jun 2023 - 1 Jan 1970
SKILLS AND COMPETENCIES
INTEREST AND HOBBIES
TERM PROJECT(S)/RESEARCH WORK(S)

AI enrichment

Mariam Ishtiaq is a rising senior BBA student majoring in Marketing with internship experience in digital marketing, market research, and partnership roles. She has worked with startups and agencies, utilizing tools like HubSpot for workflow automation and campaign execution. Her background includes developing marketing copy, optimizing landing pages, and conducting research to support business expansion strategies.
Skills (AI)
["Digital Marketing", "Market Research", "HubSpot", "Email Marketing", "LinkedIn Ads", "Copywriting", "Landing Page Optimization", "Sales Funnel Management", "Partnership Development", "Communication", "Strategy"]
Status: ai_done
Provenance
Source file: IBA - Profile Book 2025 - Undergraduate Programs.pdf
From job #311 page 68
Created: 1778199346