MUQADAS ABBASI

Academic

Career

Verbatim text

Linkedin Profile
MUQADAS ABBASI
m.abbasi.25017@khi.iba.edu.pk
332/826-1336/03328261336
BSSS
CAREER OBJECTIVE
I am a Social Sciences and Liberal Arts student majoring in Media Science, with a strong interest in media, human resources, and
marketing. Skilled in research, data analysis, and interpretation, I excel at drawing meaningful insights to inform decision-making.
Additionally, I have hands-on experience in short filmmaking and editing, with proficiency in Adobe Photoshop, Illustrator, Premiere Pro,
and related tools.
Beyond technical expertise, I am passionate about understanding audience behavior, consumer engagement, and brand positioning. I
strive to bridge the gap between theory and practice by applying my knowledge to real-world scenarios—whether in media production, marketing campaigns, or organizational strategy. My ultimate goal is to leverage my skills to create impactful content and initiatives that resonate with individuals, communities, and the global landscape.
EDUCATION
DEGREE/PROGRAM
YEAR OF GRADUATION
INSTITUTION
CGPA/PERCENTAGE
City
BSSS
June 2025
Institute of Business Administration, Karachi
3.18
HSC
2021
Govt. Girls College Moro
A1
Moro
SSC
2019
Intelligentsia Public School Moro, Other
A1
MAJORS
Social Sciences & liberal Arts
INTERNSHIP/WORK EXPERIENCE(S)
DESIGNATION
NAME OF THE COMPANY
TENURE/DURATION
Content Creation
SABAQ
1 Jun 2024 - 1 Sep 2025
I collaborated with over 50 Afghan refugee teachers , spearheading UNHCR education initiative strategies to enhance learning
accessibility and community engagement. By developing compelling visuals and implementing targeted social media campaigns, I
successfully increased engagement by 10% fostering a more interactive educational enviroment.
SKILLS AND COMPETENCIES
Adaptable - (INTERMEDIATE)
Critical Thinking - (ADVANCE)
Teamwork - (ADVANCE)
INTEREST AND HOBBIES
TERM PROJECT(S)/RESEARCH WORK(S)
How do Jean Baudrillard’s concepts of simulacra and hyperreality reveal the constructed realities in Pakistani dramas and their impact
on the audience?: My research focuses on how Pakistani dramas and social media contribute to hyperreality, where representations
replace reality itself. Jean Baudrillard’s theory of simulation explains this through three stages: first, representations mirror reality;

AI enrichment