MUHAMMAD ATHAR KHALID
OTHER-UNCATEGORIZED
· 2026
·
26742
Email
m.khalid.26742@khi.iba.edu.pk
Phone
+92 315 7896364 / 03273376658
GitHub
—
Academic
Program
BBA
CGPA
3.02
Year
2026
Education
Institute of Business Administration
Address
Karachi
DOB
—
Career
Current role
Meta Ads Executive at Creatics
Target role
—
Skills
Digital Marketing, Entrepreneurial, Decision Making, Problem Solving, Adaptable, Meta Ads, Google Ads, Performance Marketing
Interests / quote
Final-year BBA Marketing student with nearly one year of experience in digital marketing. Eager to explore diverse marketing domains while strengthening commercial and strategic understanding, with the long-term goal of creating measurable impact and driving sustainable growth for the businesses I work with.
Verbatim text
The exact text the LLM saw on the page (or the booklet text from the old import).
This is what powers semantic search.
MUHAMMAD ATHAR KHALID
Email: m.khalid.26742@khi.iba.edu.pk | Phone: +92 315 7896364 / 03273376658
LinkedIn: https://www.linkedin.com/in/athar-khalid/
CAREER OBJECTIVE
Final-year BBA Marketing student with nearly one year of experience in digital marketing. Eager to explore diverse
marketing domains while strengthening commercial and strategic understanding, with the long-term goal of creating
measurable impact and driving sustainable growth for the businesses I work with.
EDUCATION
BBA – 2026
Institute of Business Administration, Karachi,
CGPA: 3.02
A-Level – 2022
Lahore Grammar School, Multan
Grade/Percentage: 3A*
O-Level – 2020
British International School, Multan
Grade/Percentage: 7A*&A
MAJORS
Marketing
INTERNSHIP/WORK EXPERIENCE
Meta Ads Executive
Creatics | Jan 2026 - Present
Manage a budget of $8000/month on meta ads, in USA Market. Goal is to bring consistent flow of qualified leads for the sales
team.
Performance Marketing Executive
AK Marketing | May 2025 - Dec 2025
It is a fashion marketplace with 100+ brands like: levi's, NEXT, Mango, Splash etc. Managed media spend of around PKR 24
million+ across Meta & Google. Highlight was the Big Friday Sale campaign, contributing directly PKR 40 million+ in sales.
SKILLS & COMPETENCIES
• Digital Marketing (ADVANCE)
• Entrepreneurial (ADVANCE)
• Decision Making (ADVANCE)
• Problem Solving (ADVANCE)
• Adaptable (ADVANCE)
TERM PROJECT(S)/RESEARCH WORK(S)
• Competitor Analysis and Market Positioning:
We will analyze competitor residential projects in JVC and compare them with Green Properties’ projects based on key factors
like price, amenities, and positioning. Based on this analysis, we will recommend a clear market positioning strategy to help
Green Properties stand out in JVC.
INTERESTS & HOBBIES
• Listening Podcasts, playing table tennis & Cricket, reading books.